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Job description

We are seeking a talented and experienced individual to join our team as a Public Relations and Media Manager. In this role, you will be responsible for creating compelling content, managing media relationships, and enhancing our brand presence in the multifamily rental market. If you are a skilled writer, a proficient storyteller, and possess a deep understanding of news style, we want to hear from you.

Responsibilities:

• Write and edit press releases that are concise, accurate, and engaging
• Cultivate and maintain relationships with journalists, bloggers, and industry experts
• Research, report, and source information to create credible and well-written stories
• Transform complex data into personalized and digestible content for our readers
• Utilize SEO writing techniques to optimize content for search engines
• Conduct interviews with officials and individuals to gather insights for stories
• Stay up to date with news and trends in the rental and housing market
• Collaborate with the marketing team to manage the editorial calendar
• Assist in creating content-sharing partnerships with other companies
• Respond promptly and professionally to media inquiries
• Update media database and contact information
• Utilize social media platforms effectively to promote our content
• Demonstrate proficiency in using Excel, Google Docs, and Google Sheets
• Contribute ideas for stories about the rental market at national, provincial, and city levels
• Capture high-quality photos when necessary
• Maintain attention to detail and organize tasks with minimal supervision

Required Knowledge, Skills, and Abilities

• Excellent writing skills that are concise, coherent, and easily understood
• Proficiency in research, reporting, and proper sourcing of information and data
• Ability to interpret and distill data into compelling stories for readers
• Familiarity with SEO writing techniques and the ability to produce copy quickly
• Comfortable interviewing various sources and writing news stories, features, and analyses
• Strong interpersonal skills to effectively communicate with sources, colleagues, and management
• Proven track record of meeting deadlines and working well in a team environment
• Knowledge of the Canadian housing and renting markets
• Familiarity with AI technology
• Self-motivated and proactive mindset, always seeking to learn and contribute
• Detail-oriented, organized, and able to manage tasks independently
• Able to speak with news agencies and other sources during irregular hours such as evenings and weekends

Required Experience:

• A degree or diploma in Journalism, Public Relations or a related field
• A minimum of 5 years workplace experience in Journalism, Print Media, or Public Relations
• Experience with content management systems (e.g., WordPress)

Approximate Time Allocation:

• 50%: Editing rent reports, writing and editing press releases, and handling media requests
• 15%: Staying up to date on housing and renting news, market research, and analysis
• 15%: Building and nurturing relationships with media professionals, industry experts, and organizations
• 10%: Collaborating with team members on content ideas and managing freelancers
• 10%: Monitoring media mentions, conducting administrative duties, and assisting with various tasks

At Rentals.ca Network, our mission is to create the best renting experience in Canada, and we rely on the expertise of our Public Relations and Media Manager to contribute to our growth and reputation. Join our team and help shape the future of the rental market through engaging content and impactful media strategies. Apply today to become a vital part of our dedicated and dynamic team!

About Rentsync

CEO: Max Steinman
Revenue: Unknown / Non-Applicable
Size: 51 to 200 Employees
Type: Company - Private
Website: rentsync.com
Year Founded: 2010