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Purpose: To provide support to the Marketing department in the form of creative, administrative, and strategic planning and activities impacting the following Museum marketing functions: social media, digital communications including eblasts and website updating, digital and print materials development, brand management, media relations, advertising, special events, community engagement, and metrics reposting/analysis.

Schedule: This is a hybrid position: 4 days on-site (between 8:30-9am to 4-4:30pm) and 1 remote day (flex shift). Monday-Friday schedule with some weekends and evenings required due to business needs.

Education Requirements:

• Bachelor’s degree in marketing, communications, English or related field

Work Experience Requirements:

• Minimum of 1-2 years of professional work experience holding a position that requires a strong working knowledge of social media platforms, project management and organizational skills
• 2-3 years preferred

Required Skills and Abilities:

• Working knowledge of all Microsoft Office products
• Working knowledge of Adobe Creative Suite
  • Experience with WordPress, Constant Contact, and social media tools such as Hootsuite preferred
  • Graphic design skills with experience prepping files for print production preferred
• Ability to multitask and manage multiple priorities simultaneously and efficiently
• Ability to critically think and manage ambiguous situations and information
• Self-motivated and capable of performing work independently with a focus on results
• Timely project management with ability to meet deadlines and adhere to a schedule
• Exceptional at written and verbal communication • Ability to handle stressful situations with poise and a problem-solving approach
• Adept at building relationships with a team-player and customer service approach
• Knowledge of art and/or non-profits preferred

Responsibilities:

• Support the Manager of Marketing and Public Relations on all marketing related activities, including the development and implementation of promotional materials, social media campaigns, mailings, newsletters, advertising plans and placement, press releases, media lists, photography, and metrics/results reporting
• Create promotional content—social-media posts, weekly and special e-blasts, print materials, newsletters, and more—under the direction of the Manager of Marketing and Public Relations, and submit these according to a weekly schedule for review by the Manager of Marketing and Public Relations to ensure that all Museum communications are on brand and meet internal standards of accuracy and consistency
• Coordinate with staff members across Museum departments to obtain descriptions and images of exhibitions, programs, community collaborations, and special events for promotion, and present these descriptions and images in a way that seeks to engage audiences with diverse backgrounds, experiences, and interests
• Closely monitor the Museum’s social-media platforms, respond in a timely manner to inquiries received via social media and email and repost content on social media multiple times during the day
• Update the Museum’s website as directed by the Manager of Marketing and Public Relations
• Creation and delivery of content which meets Museum standards of accuracy, consistency and fits Museum communication directions, positioning, and programmatic and campaign needs
• Keep the Marketing Matrix spreadsheet updated on a weekly basis, and be able to lead the biweekly Matrix Meeting to communicate to Museum staff the Marketing department’s pipeline and outstanding content needs
• Assist with preparation and presentation of marketing information for in-house and out-ofhouse marketing meetings, and attend meetings as necessary
• Research and present to the Manager of Marketing new promotional opportunities and platforms, keeping up to date on marketing and social-media trends
• Pursue partnerships that could help promote the Museum’s brand and its activities
• Document and post about Museum events and represent the Museum at community event
• Photograph Museum events • Help manage production and installation of marketing related posters, banners, and signage with direction from the Manager of Marketing and Public Relations
• Develop and maintain marketing information systems, including files, calendars, mailing lists and print materials • Process vendor invoices for approval and payment
• Other duties as assigned

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