Marketing Specialist (B2B SaaS + Web3 + Martech) Remote
Job description
Marketing lead with a passion for all things B2B, SaaS, Web3, and Martech! This early start-up will give the marketing expert an opportunity to shape business function and contribute to success. Responsible for driving content marketing efforts, establishing strategic partnerships, and building brand presence in the Web3 community. If you're ready to take on a diverse and impactful role, we’d love to hear from you!
Responsibilities:
- Develop and execute content marketing strategies across various channels, including weekly newsletters, websites, social media, blogs, docs, Discord community, and in-product experiences.
- Collaborate with cross-functional teams to define clear positioning for our product, create informative how-to-guides, and conduct engaging webinars.
- Work closely with strategic partners to publish and amplify key case studies, leveraging their networks to expand our reach.
- Identify and establish partnerships with other Web3 projects to drive joint marketing initiatives and increase brand visibility.
- Enhance our presence at key Web3 conferences by organizing side events, speaker chats, or booths.
- Actively promote our brand through influential Web3 media outlets, such as podcasts, newsletters, and publications.
- Assist strategic clients in developing effective marketing campaigns on our platform.
- Develop a compelling inbound lead generation strategy, considering the competitive landscape of existing products in the market.
Requirements:
- 3+ years of experience in product marketing within the technology sector
- Exceptional written and oral communication skills, with a strategic lens to understand users and deliver compelling messages.
- Demonstrated ability to leverage data to measure marketing success and iterate on initiatives.
- Proven track record of building and nurturing relationships with partners for collaborative marketing efforts.
- Possess a growth mindset, with the ability to quickly acquire new skills and thrive in ambiguous situations.
Preferred Qualifications:
- Prior experience in B2B marketing, preferably within the SaaS industry.
- Previous involvement in growing a successful Web3 project.
- Demonstrated ability to build a strong personal brand as an individual creator.
If you are eager to learn, thrive in a fast-paced environment, and contribute to the success of an innovative startup, then we want to hear from you!
Job Type: Full-time
Salary: £70,000.00-£90,000.00 per year
Benefits:
- Employee stock ownership plan
- Flexitime
- Health & wellbeing programme
- Private dental insurance
- Private medical insurance
- Work from home
Schedule:
- Flexitime
- Monday to Friday
Supplemental pay types:
- Bonus scheme
- Performance bonus
Education:
- Bachelor's (preferred)
Experience:
- Digital marketing: 3 years (preferred)
- Marketing: 3 years (preferred)
- Web 3.0: 2 years (preferred)
- Saa: 3 years (preferred)
Work Location: Remote
Reference ID: MarketingLeadUKto90kRemote
