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The role

This is an exciting opportunity to join the Central Marketing team at our world-leading University, supporting the delivery of our ambitious marketing strategy.

The successful candidates will play a pivotal role in delivering marketing campaigns and projects to increase brand awareness and generate high-quality leads from prospective students.

There are two hybrid Marketing Officer roles available:

• One in the Home Marketing team, focusing on UK student recruitment with a particular remit for supporting on-campus and virtual events.
• One in the International Marketing team, focusing on international student recruitment.

Both roles sit within Central Marketing, which is part of the Strategic Communications and Marketing division.

What will you be doing?

As part of a busy marketing team, you will support colleagues with copywriting and editing; content development; and delivering effective campaigns. You will plan and deliver assigned projects from brief to completion, as well as monitoring and evaluating their success. Your work will cover a range of channels and formats, from printed events materials to digital advertising.

The home role will:

• Work with recruitment colleagues to promote pre- and post-offer events for prospective students: develop online and offline content to ensure attendance and positive experiences
• Continually review digital content to enhance user journeys and improve engagement with key information
• Contribute to recruitment targets by supporting the development and monitoring of compelling, multi-channel campaigns.

The international role will:

• Support the International Marketing team to develop innovative and inspiring marketing campaigns
• Work with several teams across the International Office to support overseas student recruitment.
• Harness market insight and expertise to develop understanding of our key international audiences, from prospective students to their influencers.

You should apply if

• The ideal candidate for each role will be both creative and organised, ready to hit the ground running as a result of previous marketing experience.
• You should have experience of planning and delivering marketing projects from start to finish.
• You’ll be detail-focused, with the ability to deliver multiple pieces of work on time and on budget.
• You should have experience of using data and insights to inform your work and ensure marketing activity is impactful.
• As a team player you’ll be keen to learn and adopt new ways of working, as well as sharing your knowledge and experience with colleagues.

Additional information

Contract type: Open ended

Work pattern: Full time

Grade: H

Salary: £32,982 - £37,099 per year

School/Unit: Strategic Communications and Marketing

This advert will close at 23:59 BST on 27th September

Interviews are anticipated to take place on the week commencing 10th October

For informal queries please contact - Sian Hughes, Marketing Manager (Home):

[email protected]

Jenny Hooton, Marketing Manager (International): [email protected]

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