Marketing Manager

Marketing Manager London, England

Market Place london
Full Time London, England 40000 - 45000 GBP ANNUAL Today
Job description

Planning​ ​and​ ​Implementing​ ​Marketing​ ​Strategy

  • Checking over and inputting on the existing marketing plan alongside our PR agency
  • Overseeing and leading on the implementation of the marketing plan
  • Management of the marketing budgets, with full control of the marketing spend
  • Appointment and management of the agency and freelance marketing team (ie PR agencies, digital marketing agencies, web developers, designers, photographers)
  • Organise and oversee major announcements, ensuring that all possible channels are used to support them in a timely fashion with the correct assets
  • Co-planning and implementation of marketing events and stunts, both formal and guerrilla
  • Procurement and distribution of marketing materials
  • Managing the print advertising, flyering and postering campaigns London centric

Content​ ​and​ ​Artwork

  • Managing the creation of marketing content, using every opportunity the venue provides to capture and create strong creative content
  • Managing the creation of marketing artwork for digital and print marketing activities - whether designed internally or externally
  • Managing the distribution of marketing artwork and copy through emails
  • Syndicating marketing content with appropriate partners and press
  • Working alongside our traders to share their story

Managing​ ​MP​ ​Channels

  • Plan content for channels to support the overarching marketing plan.
  • Manage website content and conversion optimization.
  • Compiling and copywriting public and internal mailouts as part of the marketing plan.
  • Responding to all complaints, congratulations and questions via emails and social
  • Managing our website, ensuring it's up to date with our current ventures.

Managing​ ​Third​ ​Party​ ​Marketing​ ​Channels

  • Build relationships with new third party marketing channels (artists, collectives, activity leaders, collaborators, media partners, ticketers, venues, pubs, shops, record shops, record labels, friends, local businesses)
  • Manage new and existing third party marketing channels - DesignMyNight, Tripadvisor etc.

Data​ ​Management

  • Setting up goal tracking and other data collection for suitable ROI analysis on marketing spends.
  • Mailing list and social network data collection, collation and analysis to tell us about our guests.

Press​ ​Responsibilities

  • Manage and maintain good relationships with key publications and journalists and invite them to cover new announcements and events.
  • Management of creating stories, briefing and approving press releases.

Brand​ ​Responsibilities

  • Ensuring our venue and our partners' brands are always used within the brand guidelines and protecting it from misuse or misrepresentation.

Managing​ ​Internal​ ​Communications

  • Compile monthly and yearly marketing and sales reports for the festival directors
  • Compile monthly internal newsletters

Job Type: Full-time

Salary: £40,000.00-£45,000.00 per year

Benefits:

  • Casual dress
  • Company events
  • Discounted or free food
  • Flexitime

Schedule:

  • Flexitime
  • Monday to Friday

Ability to commute/relocate:

  • London, Greater London: reliably commute or plan to relocate before starting work (required)

Experience:

  • Digital marketing: 3 years (preferred)
  • Marketing: 3 years (preferred)

Work Location: In person

Marketing Manager
Market Place london

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