Marketing Manager Derry, Northern Ireland
Job description
About us
Evermore Energy is a leading multi-disciplinary management consultancy.
We specialise in;
General Asset Management
Financial Management
Strategic Asset Management
Specialist Project Management
We are now looking for a dynamic and ambitious Marketing Manager to join us to drive further growth toward our long-term vision.
If you have a strong track record and are keen to progress your career in an innovative and forward-thinking company based at our new HQ in Derry, this role is for you.
Every day we deliver the future by managing and optimising the most sustainable energy projects across the UK and beyond. We provide a full range of project and asset management services across the Energy, Infrastructure, and Construction sectors. We have grown year-on-year to become one of the leaders in project management services in our sector.
Our secret to success is to focus on developing the fantastic people within our team whom we value, trust, and grow together with.
Our work environment includes:
- Modern office setting
- Growth opportunities
- Wellness programmes
WHAT WE’RE LOOKING FOR IN A MARKETING MANAGER:
· Copywriting. You’ll be crafting direct marketing campaigns across email, direct mail, web and social media. Your written skills need to be excellent, and we will want to see samples of your previous work.
· Being tech-savvy. You don’t need to be a technical expert but you must be tech-savvy and be able to quickly learn how to use new marketing tools and technologies. While we don’t expect you to know all of the tools we use, we do expect you to be comfortable with them and able to pick up the concepts. Your daily tools will be CRM systems, content management systems, email marketing etc.
· Leadership potential. Initially, you’ll be our dedicated marketing person, but as we grow, we fully expect this role to grow into a marketing team leader role where you will manage a team of marketing assistants.
· Project management. Ideally, you’ve had experience in project management. A large part of this role is creating and adhering to deadlines, drafting budgets, and moving simultaneous projects forward to completion.
· Being a self-starter. Goals will be clearly defined from the outset. Often, it will be your job to determine what needs to happen, when and how. We are building an exciting but trusted brand in a competitive market, so you will need to think smart about building brand awareness.
BENEFITS
· Flexible work hours
· Gain management and marketing experience - working directly with the Senior Leadership team and the company founders.
· This role is a full-time 40-hour-per-week in person role.
· Discretionary annual bonuses based on performance
· 30 paid holiday days per year.
· Company pension contribution
· Friendly work environment with free parking
· Annual company team building and strategy away days
SKILLS NEEDED/DAY-TO-DAY TASKS
· Marketing CRM Management: Managing and scheduling emails, automations, and workflows in a Marketing CRM. Build out email marketing campaigns, sequences, and newsletters.
· Optimize marketing systems and processes from top-of-funnel awareness through to customer acquisition. Optimize the customer experience and increase customer lifetime value.
· Graphic Design: Designing lead magnets, pitch decks, resources, content, and landing pages.
· Create and manage content calendar: Develop a content plan, create, schedule, and analyze content. Build high-value content assets and repurpose them across media channels. Manage the company's social media presence, including creating and posting content, responding to comments, and monitoring metrics.
· Tracking KPIs: Weekly tracking of key metrics related to marketing activities. What gets measured gets managed.
· Creating and managing project timelines: Create and manage project timelines to ensure that campaigns and initiatives are completed on time.
· Conducting market research: Conduct market research to understand customer needs and preferences, industry trends, and competitor activities.
· Coordinating and executing events: Coordinate and executes events such as trade shows, conferences, and product launches.
· Coordinating with other departments: Coordinate with other departments such as sales, product development, and customer service to ensure that marketing initiatives align with overall business objectives.
· Managing the company's website: Manage the company's website, including updating content, ensuring website functionality, and improving website performance.
· Writing and editing marketing copy: Write and edit marketing copy for various channels such as social media, email, and website content.
· Outbound marketing and account management: Manage prospects, proactively find new leads, and implement campaigns that drive new business
QUALIFICATIONS
· 5+ years of previous marketing experience, ideally with at least 2 years experience in B2B marketing
· Experience in email marketing, managing social media platforms, marketing tools, and marketing campaigns.
Job Type: Full-time
Salary: £34,000.00-£40,000.00 per year
Benefits:
- Company events
- Gym membership
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
Ability to commute/relocate:
- Derry: reliably commute or plan to relocate before starting work (required)
Experience:
- Marketing: 5 years (preferred)
Work Location: In person
Application deadline: 15/04/2023
Reference ID: Evermore Marketing Manager
