Marketing Lead London, England
Job description
Marketing Lead
Location: London (onsite)
Term: 12 months (maternity cover)
Rate: up to £40 per hour (via Umbrella Company)
Candidates must have demonstrable experience in following:
1) Recruitment Marketing
2) Employer Branding
3) Candidate Marketing
Role Responsibilities:
Experienced Hire & Alumni
- Align local employer brand priorities with global employer brand strategy
- Develop and execute multi-channel campaigns to deliver internal and external employer brand strategy ensuring brand values are properly reflected at all touchpoints (e.g., throughout campaigns, digital and print collateral, and events)
- Increase employer brand presence, content, and tone of voice across several regional locations ensuring the use of digital channels with associated reporting; working closely with Brand team to ensure best practice
- Promote Accenture’s Employer of Choice initiatives, Employer Value Proposition and key messages externally
- Liaise with stakeholders including business leaders, HR, recruiting and marketing to ensure consistency in local market
- Management of delivery timelines
- Manage agency partners / internal creatives to brief and measure effectiveness of digital media programmes
- Manage and update content on careers landing pages (internal and external)
- Manage, and own the alumni programme – national, regional and c-suite
- Deliver on the global alumni targets at a local level
- Analysing data, creating programmes in response to the business needs
Knowledge And Skills Required
-Collaborator – strong stakeholder management skills
-Strong marketing skills and deep overall business acumen
-Excellent experience of and work in marketing and communications, especially focused on employer brand and digital content marketing
-Ability to drive content creation and review, understanding how to write for and tone for different channels
-Resourceful approach to problem solving and ability to propose creative solutions
-Strong project management skills
-Ability to put structure around ambiguously defined thoughts/situations Strong English written and verbal skills
-Able to build credibility with a large network of key stakeholders
-Flexible and willing to get involved in other core business initiatives – e.g. diversity, equality & inclusion (DE&I), sustainability
-Thrive on working in intense, deliverable and deadline driven environment
Job Type: Fixed term contract
Contract length: 12 months
Salary: Up to £40.00 per hour
Schedule:
- 8 hour shift
- Day shift
Work Location: One location
