Job description
Marketing Intern Ulé & Gallinée (1 year fixed term contract)
Date: 01-Feb-2023
Location: London, LND, GB
Company: Shiseido
MISSION
An exciting opportunity for an Intern to join us and work across our two new skincare brands Ulé & Gallinée. As an Intern, you will use your transferable skills to help enhance the development of the brands. The 12 month placement will give you a unique overview of how our different functions and brands operate, giving you a real insight into the Beauty Industry.
ABOUT SHISEIDO GROUP
Our mission : Beauty Innovations for a Better World
Founded in 1872 in Japan, Shiseido Group is within the Top 5 leading cosmetics companies in the world and aims to inspire a life of beauty and culture. Operating in 120 countries with 42,000 employees and 70 nationalities, Shiseido offers a unique selection of Skincare, Makeup and Fragrance brands with a projected turnover over £7.0bn in 2022. Celebrating 150 years of heritage in 2022, Shiseido constantly creates high-quality, safe and innovative cosmetics and develop brands deeply loved by people from all over the world, in line with our mission: Beauty Innovations for a Better World. Did you know that Shiseido is the most awarded company in terms of innovation with a record 26 FSCC Awards?
Shiseido UK & Ireland plays a central role in the EMEA region, leading the Digital acceleration agenda thanks to a team of local experts, but is also constantly reinventing its Retail footprint in this buoyant market.
To deliver our strong Growth & Profitability ambitions, we will follow 4 strategic streams
- Leverage our unique portfolio of Beauty brands across all 3 categories
- Stay agile and capture new retail opportunities
- Customer-driven decisions
- Create a great place to work in Beauty
Our first strength is Make-up, led by NARS, the No 8 brand in the UK market with incredible success globally.
Skincare is a key priority for expansion, with Shiseido having huge growth potential in UK&I, and also the spectacular launch of Clé de Peau Beauté in Harrods and H-Beauty. Drunk Elephant joined our portfolio at the beginning of 2021 bringing its unique tone of voice together with its amazing formulations. In 2023 we are planning to launch ULE a newly created Skincare brand with breakthrough credentials around Sustainability, as well as expanding Gallinée, our most recent acquisition from 2022 and specialized around skin microbiome.
We are also growing fast in Fragrance with brands such as Issey Miyake, Narciso Rodriguez, Tory Burch, Zadig&Voltaire and Serge Lutens.
Our clients include high-street retailers such as department stores, drugstores & chains as well as online pure players and specialty stores. We also have 4 boutiques and 3 direct e-commerce websites.ABOUT GALLINEE
Gallinée harnesses the power of active probiotics & prebiotics to soothe, balance and strengthen your skin microbiome; it is the key to a healthy, glowing complexion. Our breakthrough formulas are tested and backed up with the strictest, most thorough & innovative clinical testing method available. Our promise? Clinically proven, high performance products to take care of your skin’s microbiome and deliver visible results
ABOUT ULE
Ulé fulfils the expectations of consumers who are looking for products that take a more conscious approach to high-performance product. Our formulas are obtained through an avant-garde method of culture that guarantees the purity and power of the plants to give you more resilient skin. We have created a sustainable way of beauty for those who want to enjoy life to the fullest, in harmony with the environment.
MAIN RESPONSIBILITIES
Brand & Trade Marketing
- Work closely with the Brand Manger to execute the brands’ marketing plans in the UK
- Ensure individual brand launch calendars and launch matrix are updated
- Help coordinate the timely delivery of media assets to relevant sources to meet campaign launch timelines
- Co-ordinate the design and delivery of marketing material to support product launches, events and customer activity: posters, leaflets, handout cards, direct mailers
- Copywriting for collateral, brand’s website and retailers’ website
- Work with the Sales teams to support the retailers’ marketing plan
- Work closely with all other marketing functions to ensure all activities are aligned and multichannel
- Work closely with Retail team to provide in-store marketing support
Activity Management and Administration
- Liaising with Ulé and Gallinée EMEA to request images and information to be delivered on time
- Negotiating the quotation for the asset creation and print of all marketing collateral
- Managing stock-level of products for marketing use with supply and demand team
- Co-ordinating with the Operations and courier company to send-out products
- Managing Purchase Orders and liaise with Finance team to process payment of invoices
- Manage marketing budget trackers and work with the Brand Managers for the monthly reconciliations
- Analysing competitors and market trends and presenting to the business in monthly market meetings
- Keep key marketing folders and information filed
- Supporting Brand Manager with ad hoc projects
PROFILE, SKILLS AND EXPERIENCE REQUIRED
- Educated to degree level or equivalent
- A strong interest in the beauty industry
- Strong organisational skills with the ability to multi-task
- Hands on approach
- Creative
- Great attention to detail
- Excellent time-management skills
- Excellent communication skills
- Alignment with the group’s « Trust8 » working principles: Think Big, Take Risks, Hands on, Collaborate, Be Open, Act with Integrity, Be Accountable, Applaud Success
Job Segment: Intern, Brand Manager, Branding, Supply, Entry Level, Marketing, Operations