Marketing Intern London, England
Job description
IPC is a fintech company that focuses on the human element. Having global presence, we support local markets with cutting edge cloud-based trading communications and managed connectivity.
Through our portfolio of communications and connectivity solutions, we focus on solving business challenges and adapting to regulatory changes in the fast-paced global financial markets. This enables our clients to maintain consistent market access, a strong competitive advantage, and enhanced operational efficiency.
At IPC, we are committed to attracting, nurturing and promoting diverse talent across our workforce and fostering a sense of belonging within our employee family. We don't just accept differences - it's one of our core values. We recognize that diverse teams make the strongest teams, and we encourage people from all backgrounds to apply.
Come be part of the new team that delivers ground-breaking products for our clients.
www.IPC.com
TITLE: Marketing Intern
DEPARTMENT: Marketing
REPORTS TO: Senior Manager, Marketing Programs & Content Strategy
LOCATION: London, UK
DURATION: 19th of June - 18th of August
Internship Overview
IPC's Global Internship Program is an exciting opportunity for students and recent graduates to join and work within our Business.
The program curriculum encompasses both on-the-job learning in technical functions as well as soft-skills training; geared to leverage success in future career paths and inspire the next generation of talent at IPC!
During the nine-week program we encourage interns to immerse themselves within IPC culture to learn and grow their knowledge and build their network from the expansive talent within the Business.
Each intern will receive tailored support and development opportunities throughout internship to ensure that you fulfill your personal and professional objectives. On your first day you will be assigned a Mentor who'll be your first point of call for practical help and guidance, they will support you, alongside your Manager and the HR team, throughout your time with IPC.
Position Overview
As a Marketing Intern, you will be supporting the Marketing team and track the performance of field marketing both Sales and Customer Success globally.
Key responsibilities include:
- Working closely with Field marketing, sales leaders and the Account Executives to generate leads and drive customer engagement that aligns with a regional Marketing strategy through event marketing, digital marketing campaigns, video marketing, and other channels.
- Assessing and measuring the efficacy of demand generation initiatives as well as other marketing programs and campaigns; including measuring marketing ROI, benchmarking & KPI reporting, campaign performance and building/maintaining marketing dashboards that provide visibility for overall marketing performance.
- Plan and execute a calendar of email programs and events in support of sales and marketing goals.
- Creation, production, and execution of IPC hosted events and IPC sponsored events.
- Based on Sales needs, customize existing sales support materials such as training, collateral, presentations, and case studies; leverage content into custom marketing and field programs.
- Drive marketing automation practices downstream in partnership with the Marketing Automation & Administration Manager.
- Utilizing various marketing channels including e-mail, events, webinars, advertising, newsletters.
Internship Program Goals:
- Master technical skills
- Perfect interpersonal skills (soft skills)
- Build a network of professional contacts with peers, leaders and mentors
- Apply skills acquired through virtual learning to tangible hands-on projects
- Explore professional interests
- Experience company culture and exposure to a corporate environment
- Learn how to position yourself for future growth
Sample Summer 2023 Program Events:
- Senior Leadership Roundtable Sessions (Hosted by IPC's Global Senior Leaders representing varying functions)
- Social Events
- Former Intern Panel (hosted by former IPC summer interns who are now full-time employees)
- Talent Development Workshops
Opportunities at IPC beyond the Global Internship Program:
At the half-way mark of our internship program we solicit our interns and managers for insight into how the internship is progressing and whether there is a potential to stay on-board for an additional period of time after the formal program end date and/or continuing to work in a part-time capacity during the final school year. A determination to extend the internship is based on several factors including business need, internal approvals, performance and impact.
Our hope is that by maintaining good rapport and open communication lines with our interns, many will go on to be hired permanently at IPC!
IPC's Diversity Statement:
"The IPC work culture is one that fosters inclusion, prioritizes diversity and collaborates with our local communities. Our strength as an organization is the sum of our different backgrounds, perspectives, skills and geographies; supported by an ironclad commitment to constructive dialogue and open-mindedness. We encourage all team members to actively support our commitment to join in a celebration of social equality and justice, with a focus on actions that improve our firm and communities"
– Bob Santella, CEO
