Marketing Executive Oxford, England
Job description
Published at: REPLACEMENT_STRING08-03
In this pack you will find: a detailed job description, the minimum requirements for this role, the profile of an ideal candidate, information about the selection process, and an introduction to the company for on-course staff.
You can email us at [email protected] if you have any questions.
Oxford Summer Courses, a Bridgemark company
Oxford Summer Courses is part of Bridgemark Education, founded by two school friends and Oxford graduates who wanted to open up exceptional educational journeys to more people. In 2021 we ran COVID-compliant in-person courses. Our approach is based on interactive teaching, growth mindsets, small group learning, and tutor autonomy. We channel our passion into making a positive impact on our surroundings whether that be our students, the wider community or the environment.
Applications are open for 2023 courses.
Please note that only successful applicants will be contacted and that no terminology in this document is intended to discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. Every candidate will be assessed only in accordance with their merits, qualifications and abilities to perform the duties of the job.
Job Description
Main duties and responsibilities
Oxford Summer Courses is looking for an enthusiastic and highly organised Marketing Executive with a passion for writing and content creation to join our team at one of the fastest growing education companies in the UK (FT1000, 2020).
About the role
Working within the Marketing team, the Marketing Executive will be a key player in helping implement our marketing strategy that ties into the Marketing and Admissions departments’ objectives and wider company goals.
You’ll be supporting the Senior Digital Marketing Executive and Website Marketing Manager in producing content for use across our marketing channels, including researching and writing articles for the blog and producing different types of media for use across our social media, including Instagram, TikTok, Facebook, and LinkedIn amongst other channels.
As part of the role, you’ll also be responsible for ensuring that all marketing content for the year is collected during our summer courses, working closely with external photographers, videographers, and marketing interns during the summer months.
We are a fast-growing company, and this is a great opportunity for a talented, driven and creative individual to help us deliver our next phase of growth, achieving ambitious targets in a friendly and collaborative working environment.
Main Duties include but are not limited to:
- Produce marketing copy for a range of channels, including well-researched and SEO optimised blog articles in line with our brand positioning.
- Conduct backlink research and outreach to drive SEO efforts.
- Play a key role in content planning and contribute ideas to engage our target audiences.
- Hands-on production of some content, such as TikTok videos and Insta reels to promote our courses to relevant audiences.
- Undertake market and competitor research feed into our communications to enhance our brand presence.
- Report on key metrics on a regular basis to support the content strategy.
- Develop and hold relationships with freelancers and external partners.
- Support and manage the content collection process during the delivery period in line with business needs.
- Coordinate logistics over the summer, such as merchandise deliveries and photography and intern schedules to ensure everyone is where they need to be for optimal content capture.
- Manage marketing inventory ensuring we have appropriate stock throughout the year.
- Others as defined by evolving business needs for a rapidly growing business.
Practical details
- Start: ASAP
- Location: Central Oxford with hybrid working arrangements available
- Contract type: Permanent, full-time
- Salary: £23,000 - £25,000
Person specification
Minimum requirements:
- Degree in Creative Writing, English or Marketing (or equivalent.)
- Excellent verbal and written communication skills
- Experience producing engaging content for social media audiences e.g. TikTok
- Good analytical skill set.
- Excellent organisation skills to be able to coordinate multifaceted projects
- Enthusiastic, creative, and collaborative
Desirable attributes:
- Experience within the education sector
- Experience with marketing software, such as Hubspot, SEMRush, Google Analytics,
- Meta Business Suite, CMS systems
- Experience copywriting for a blog or similar
What is in it for you:
- Training and professional development
- Flexible working and hybrid working arrangements
- 25 days annual leave
- Supportive team culture
- Strong team culture with regular social events
- Company bonus scheme
Selection process
- Application Deadline: 31st August 2023
- We will be reviewing applications on a rolling basis before this end date, early application is encouraged. We reserve the right to close the vacancy early should we receive enough applicants.
- Application Method: Please submit a CV and cover letter outlining your experience and suitability for the role. Please email these documents to [email protected]
