Marketing Data Analyst London, England
Job description
Soho, London
Hybrid working; 2 days a week in the office
Here at LiveScore Group we have a fantastic opportunity for a marketing data analyst to support our ambitious 2023 plans reporting directly to our marketing data lead.
The Role
At LiveScore Group we are passionate and excited about what we do in the Sports Media, Gaming and Betting sector. By its nature we are a business that collects, processes, analyses, and activates a massive amount of data for many different purposes. One key area in which data plays a pivotal role is in marketing and that is why we are looking to grow our team of marketing data analysts. Trust is important in how we work, ensuring we are a collaborative unit who holds each other accountable. Relentlessly ambitious in everything we do, we embrace change and understand that failure is a part of success.
As a Marketing Data Analyst joining our dynamic Marketing Technology team, you will have the rare opportunity to work across the entire marketing data pipeline. You will help us use data to streamline, automate and analyse the marketing campaigns we are running across the business and importantly, you will be key in ensuring the accuracy and completeness of our data across multiple tools.
We know a job description can often deter an applicant who does not believe they match 100% of our requirements. If you are interested in this position and have relevant experience, then we would still love to hear from you.
Key Responsibilities
- Develop and maintain campaign segmentation to meet business requirements and ensure exceptional customer experience.
- Conduct regular audits of our data to identify errors, discrepancies or missing information, helping to investigate the root causes and work with relevant teams to resolve them.
- Proactively enhance base data assets and identify opportunities for enhanced automation and analytics.
- Work with multiple internal stakeholder teams to understand requirements and help drive effective use of our data platform and CRM reporting.
- Contribute to the design, creation and maintenance of dashboards and regular reporting on our marketing campaigns and data transfer services.
Skills, Knowledge and Experience
- Strong academic background, preferably in a STEM field.
- A self-starter who can handle multiple priorities.
- Exceptional attention to detail whilst understanding the bigger picture.
- Proven analytical and problem-solving skills.
- Great technical knowledge with the ability to pick up working with new platforms.
- Excellent collaboration skills, with the ability to build good internal & external relationships.
- Awareness of GDPR and its implications on data strategy and data activities.
- Hands-on experience with Python/SQL and good coding practices.
- Experience with relational databases.
- Experience with data viz tools such as Tableau, Power BI, Looker or Google Data Studio.
- Familiarity with cloud environments like Google Cloud Platform, Azure or AWS.
What can we offer?
- Performance bonus
- Hybrid working for all staff with flexible working opportunities
- Private Healthcare scheme + Employee Enhanced Assistance
- Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay
- Subsidised gym membership
- Ride to Work & Annual Travel Card loan scheme
- Virgin Tribe – access to exclusive Virgin offers and experiences
- Life Assurance (x3 salary)
- Contributory Pension Plan
- Thursday drinks in the office
- Regular socials and cracking Christmas parties
