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Job Summary:

We are seeking a talented and dynamic Influencer Marketing Intern to join our team. You will be responsible for developing and implementing effective influencer marketing strategies on different platforms. Your primary focus will be to engage with industry influencers, build partnerships, and create impactful campaigns that drive brand awareness, increase engagement, and generate leads.

Responsibilities:

• Develop and execute innovative influencer marketing strategies.
• Identify and build relationships with key influencers, thought leaders, and industry experts.
• Collaborate with influencers to create compelling content that aligns with our brand values and resonates with our target audience.
• Manage influencer campaigns from start to finish, including outreach, negotiation, contract management, content creation, and performance tracking.
• Monitor and analyze campaign performance metrics, providing regular reports and recommendations for improvement.
• Stay up to date with industry trends and best practices to ensure our campaigns are innovative and effective.
• Collaborate with cross-functional teams, including marketing, social media, and content, to ensure alignment and integration of influencer efforts with overall marketing strategies.

Qualifications:

• Bachelor's degree in marketing, communications, or a related field (or equivalent experience) preferred.
• Skilled English
• Native Chinese
• Proven track record of successfully implementing influencer marketing campaigns preferred.
• In-depth knowledge of Chinese and UK social media platforms, its features, and best practices for engagement and visibility.
• Strong understanding of influencer marketing principles and strategies.
• Excellent Mandarin and English communication and negotiation skills, with the ability to build relationships and collaborate effectively with influencers and internal teams.
• Proficiency in using analytics tools to measure campaign performance and derive insights for optimization.
• Creative thinker with the ability to develop unique and engaging content ideas.
• Strong project management skills, with the ability to prioritize tasks, manage multiple campaigns simultaneously, and meet deadlines.
• Self-motivated and proactive, with a passion for staying updated on industry trends and advancements in influencer marketing.

英伦圈 - MCN业务营销实习生

职位名称：MCN业务营销实习生

职位概述：

与博主建立合作伙伴关系，并创建有影响力的营销活动，以提升品牌知名度、增加参与度并产生潜在客户。

职责：

• 开发和执行创新的博主营销策略。

• 与博主和品牌及行业专家建立并建立关系。

• 与博主合作，创建与品牌价值观相符且能够吸引目标受众的引人注目的内容。

• 管理博主活动的全过程，包括外联、洽谈、合同管理、内容创建和绩效跟踪。

• 监测和分析活动绩效指标，定期提供报告和改进建议。

• 时刻关注行业趋势和最佳实践，确保我们的活动具有创新性和有效性。

• 与市场营销、社交媒体和内容等跨职能团队合作。

任职资格：

• 市场营销、传媒或相关领域的学士学位（或具备同等经验）为佳。
• 熟练的英语
• 母语中文
• 成功实施过博主营销活动优先。
• 深入了解中国和英国社交媒体平台，了解其特点以及参与度和可见性的最佳实践。
• 对博主营销事件原则和策略有着深入的了解。
• 出色的中英文沟通和谈判能力，能够与博主和内部团队建立良好合作关系。
• 熟练使用分析工具，衡量活动绩效并得出优化见解。
• 富有创造力，能够开发独特有吸引力的内容创意。
• 较强的项目管理能力，能够合理安排任务、同时管理多个活动，并按时完成。
• 自我激励、积极主动，对行业趋势和博主营销事件的进展保持热情和关注。

Job Type: Part-time

Salary: £150.00-£200.00 per month

Ability to commute/relocate:

• London: reliably commute or plan to relocate before starting work (preferred)

Education:

• Bachelor's (preferred)

Experience:

• Digital marketing: 1 year (preferred)
• Marketing: 1 year (preferred)

Language:

• Chinese (preferred)

Work Location: In person