marketing coordinator Kitchener
City of Kitchener
Full Time
Kitchener
83569 - 66853 CAD ANNUAL Today
Job description
Communications & Marketing Associate
Competition Number
2023-251
Job Code
1063
Posting Date
June 1, 2023
Closing Date
June 15, 2023 (at 6:00pm)
Job Status
Permanent Full-Time
The City of Kitchener is a vibrant and dynamic city of approximately 270,000, in the heart of southwestern Ontario. As the largest municipality in Waterloo Region, Kitchener continues to be poised for development and growth, enhancing its reputation as a leader in city-building and innovation, with nationally recognized strategies to build its neighbourhoods, its digital infrastructure and its diverse economy.
The City of Kitchener is WHERE you want to work! Learn more about the top reasons to join us:
Why work at the City of Kitchener
Position Overview:
We believe communication is crucial to building connections and creating a sense of community. Using creativity and innovative thinking, we strive to not only share information, but also engage in meaningful conversations with our citizens. We are looking for a highly driven individual who thrives under pressure to join the Corporate Communications and Marketing team.
As a communications and marketing associate you will develop and maintain relationships with internal colleagues (your clients), that will allow you to share information about valuable programs and services with the public.
Responsibilities:
Our communications and marketing associates are:
Committed to customer service
- You understand people and what they need.
- You build trust by doing what you say you will.
- You listen carefully and ask thoughtful questions.
- You ask yourself how you can add value in each interaction.
Collaborators
- You understand that relationships take work.
- You look for opportunities to make connections to align and achieve client goals.
- You focus on the end user without losing sight of the needs of everyone on the team.
Creative
- You're not afraid to put ideas on the table.
- You know the right tools to use to capture your audience's attention.
- You can adapt your writing to maximize the effectiveness of each channel
Natural Communicators
- You know your audience.
- You translate ideas in ways that are easily understood.
- You share stories.
You have a three-year degree or diploma and at least two years of experience in a marketing or public relations role. If this sounds like you and you have a genuine interest in serving our community, we invite you to apply for this exciting opportunity.
- Lead the collaborative, team development of proactive, well researched tactical communications and marketing plans for city divisions and projects.
- The development and implementation of tactical communications and marketing plans will include conducting market research, attending meetings with customers, providing general communications and marketing advice, input and insights, leading group discussions and working with customers to understand and respond to their priorities and challenges.
- Proactively meeting and communicating with customers on a variety of topics to develop an in-depth understanding of their services, issues and priorities, challenges and opportunities and using that information to develop communications and marketing advice and support.
- Co-ordinate and oversee the timely implementation and production of all communications and marketing collateral (traditional and online) for assigned customers.
- Co-ordinate, book and reconcile media buys (radio, TV and print) as required within tactical communications and marketing plans.
- Evaluate the progress, implementation and success of communications and marketing plans and materials on an ongoing basis and provide updates and advice on potential responses to customers and management when required.
- Monitor and provide advice about communications and marketing budgets for specific projects.
- Monitor traditional and online communications/social media channels for public comment about initiatives and projects and share this information with appropriate customers and management staff.
- Stay on top of emerging trends, ideas approaches and tools in the communications and marketing industry.
- Work collaboratively with all members of the communications and marketing team to achieve defined and measurable objectives which includes: actively engaging other members of the team in finding creative solutions to challenges facing you and your customers; sharing the workload evenly and proactively sharing information and lessons with other team members when it would benefit them and their customers.
- Perform the duties of a website content publisher including reviewing, editing and approving or rejecting website content changes requested by content writers; enforcing the city's website policy and web writing guidelines; writing, posting, monitoring and updating content related to projects/initiatives that are part of communications and marketing plans.
- Other related duties as assigned.
Requirements:
- Must have a minimum 3 year degree/diploma in a related field, such as journalism, public relations, marketing or communications.
- Must have a minimum 2 years of related experience.
- Must have the ability to support and project values compatible with the organization and participates as an effective team member.
- Must have experience in the development and implementation of communications and marketing campaigns, plans and strategies.
- Must have the ability to understand, identify and analyze consumer and business trends.
- Must have demonstrated project management and research skills.
- Must have proven ability to write copy in a variety of different styles.
- Must have a solid knowledge of Canadian Press Style.
- Must have a solid understanding of media relations strategy, knowledge of the local media and how to use the media to advance the organization's goals and objectives.
- Must be able to work under pressure, multi-tasking on numerous high priority projects simultaneously and produce quality work under short deadlines.
- Must be highly organized and detail and deadline oriented.
- Must demonstrate skill in the use computer software packages including Microsoft Office.
- Preference will be given to candidates with knowledge of the following web-based applications: iCreate, Form Builder and Constant Contact.
- Must be reliable with a good attitude and employment record.
The City of Kitchener is committed to an equity-driven, inclusive, accessible, and barrier-free recruitment and selection process, and to ensuring our workforce reflects the full diversity of the community we serve. We welcome applications from Indigenous, Black, racialized and 2SLGBTQ+ persons, as well as other equity deserving groups.
We will accommodate the needs of applicants under the Human Rights Code and Accessibility for Ontarians with Disabilities Act (AODA) throughout all stages of the recruitment and selection process. Please contact Human Resources at [email protected], or 519-741-2200 ext. 7261 to make your needs known, so that we can support your full and equal participation throughout the hiring process.
We appreciate the interest of all applicants. Only candidates whose skills, experience and qualifications meet the requirements of the position will be contacted.
Please note that as per Human Resources Policy HUM-HIR-110, "Employment of Relatives of Staff Members and Elected Officials":
"The immediate relatives of staff of the Human Resources Division, all Directors, General Managers, or the Chief Administrative Officer and Elected Officials shall not be employed by the City in any capacity.
The immediate relatives of all other Management personnel shall not be employed where such employment would be:
1. within the same Department in the case of permanent full-time, temporary full-time and part-time classifications.
2. within the same Division in the case of students."
Department
Corporate Services
Division
Corporate Communications and Marketing
Union Affiliation
CUPE 791
Number of Positions
2
Hours of Work
35 hours per week
Location
Initial Location
City Hall
City
Kitchener
Compensation
Salary Range
$66,853 - $83,569
Grade/Band
8
About City of Kitchener
CEO: Berry Vrbanovic
Revenue: $100 to $500 million (USD)
Size: 1001 to 5000 Employees
Type: Government
Website: www.kitchener.ca
City of Kitchener
www.kitchener.ca
Kitchener, Canada
Berry Vrbanovic
$100 to $500 million (USD)
1001 to 5000 Employees
Government
National Services & Agencies
