marketing Minneapolis, MN
Job description
Surest, a UnitedHealthcare Company, (formerly Bind) provides a new approach to health benefits designed to make it easier and more affordable for people to access health care services. Our innovative company is part tech start-up, part ground-breaking service delivery-changing the way benefits serve customers and consumers to deliver meaningful results and better outcomes (and we have just begun). We understand our members and employers alike desire a user-friendly, intuitive experience that puts people in control when it comes to the choices they make and the costs they pay for medical care. At Surest, we pride ourselves in our ability to make a difference, and with the backing of our parent company, UnitedHealthcare, we can operate in the best of both worlds—the culture and pace of an innovative start-up with big company support and stability. Come join the Surest team and help us design and deliver a cutting-edge health benefit that changes the face of health care. Join us and start doing your life’s best work.(sm)
Communications Manager lead and manage a portfolio of clients and collaborate across multiple internal groups to deliver seamless multi-channel communications that enhance the quality and effectiveness of marketing campaigns. This position is responsible for leading the development and execution of innovative member marketing plans for our National Accounts line of business. The successful candidate will excel in fast-paced environments, have demonstrated experience interacting with external clients, experience managing the execution of annual communication plans, and facilitating the coordination of campaigns and materials across shared clients within UHG.
Primary Responsibilities:
- Consult with internal and external customers to develop customer-specific consumer marketing strategies
- Collaborate with strategy partners to create consumer marketing campaigns for each customer
- Create the creative brief to kick-off the campaigns across creative, product, and other cross functional areas
- Establish project plans and schedules with cross functional teams to make sure all impacted stakeholders understand the project
- Prepare and execute realistic project schedules for individual team including milestones and deliverables using internal tools
- Manage the timeline and execution of marketing materials end-to-end, with a heavy emphasis on project management and a high commitment to high quality outcomes
- Work with all internal and external cross functional teams including fulfillment, email, analytics, creative, consultant and data
- Manage competing priorities and timelines of cross functional team
- Collaborate with creative partners to execute consumer marketing campaigns for each customer
- Ensure projects are completed on-time, within budget and aligned with the Surest pillars and customer objectives
- Develop post-campaign performance reports that demonstrate behavior change and ROI
- Serve as subject matter expert to internal and external customers
Demonstrated Skills:
- Concise, candid, and professional communications skills
- Ability to connect the dots and confidently act without complete information
- Ability to set clear direction and lead with confidence
- Tenacity, perseverance, and adaptability to drive results
- Proactive self-starter; with sense of urgency and bias toward action
- Quick-study, flexible and able to handle a fast-paced, ever-changing work environment
- Ability to analyze situations, identify and troubleshoot problems, recommend solutions, and use good judgment to make decisions
You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualification:
- 5+ years of consumer marketing and project management experience
Preferred Qualifications:
- Bachelor’s degree
- Experience with WorkFront project management system
- Experience with nurturing and cultivating client relationships
- Knowledge of the behavioral science
- Proven curiosity for business development
- Demonstrated success working in a role where ambiguous direction is provided
- Proven excellent planning and organization skills with demonstrated ability to meet tight deadlines while implementing projects
- Demonstrated ability to build relationships with partners in a highly matrixed organization
Careers at UnitedHealthcare Employer & Individual. We all want to make a difference with the work we do. Sometimes we're presented with an opportunity to make a difference on a scale we couldn't imagine. Here, you get that opportunity every day. As a member of one of our elite teams, you'll provide the ideas and solutions that help nearly 25 million customers live healthier lives. You'll help write the next chapter in the history of health care. And you'll find a wealth of open doors and career paths that will take you as far as you want to go. Go further. This is your life's best work.(sm)
California, Colorado, Connecticut, Nevada, New Jersey, New York, Rhode Island, or Washington Residents Only: The salary range for California, Colorado, Connecticut, Nevada, New Jersey, New York, Rhode Island or Washington residents is $85,000 to $167,300. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you’ll find a far-reaching choice of benefits and incentives.
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission.
Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.
UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.
