Marketing Assistant Leeds, England

PhotoBomb Events

Full Time Leeds, England 16169 - 26823 GBP ANNUAL Today

Job description

MARKETING ASSISTANT

This role works across three small businesses (with the same ownership), PhotoBomb, Box Balloons and Licktuk. There are elements that cross-promote with each other.

PhotoBomb

Events company providing photo booths, prop hire and more for weddings and corporate events across the North of England and beyond.
Box Balloons
E-commerce business selling inflated helium balloons in a box, delivered next day to anywhere in the UK.LickTuk
Our miniaturised event ice cream van with soft-service ice cream and toppings for weddings and corporate activations.

The overall mission of this role is to drive enquiries, sales and brand awareness across our three brands. It’s a fun role and we’re looking for someone who can excel with the following:

1. Digital marketing
2. Social media
3. Email marketing
4. Website management
5. Outreach

A summary what each of these includes is below:

Digital Marketing:

Develop a strategy and implement paid ad campaigns for our brands across Meta andGoogle, sometimes working with our PPC agency to deliver this.
Monitor ad performance and impact and make appropriate changes to content and targeting to get the most out of our ad spend each month.
Develop organic reach across our websites with improvements to SEO, which will work hand-in-hand with content management.

Social Media:

Manage our Social Media channels and develop a strategy to create and publish regular, thought-out, high quality content to promote our businesses and grow our audiences.
For Box Balloons in particular, explore opportunities to sell our products via social media and generate a new revenue stream.
Proactively engage with popular groups for weddings etc on social media to promote PhotoBomb and Licktuk.

Email marketing:

Grow/develop mailing lists for all of our brands.
Work on a strategy for regular, high-quality mailouts for all of our brands that promote what we’re doing and generate more leads/sales.
For Box Balloons, improve how we recover abandoned checkouts and encourage customers to come back for more purchases in future.

Website:

Maintain and improve content for PhotoBomb and Lucktuk on Squarespace to promote our services, keep content fresh and generate more leads for weddings and events.
Develop a strategy to expand into more corporate work and create enticing web content that promotes what we can do for brand activations.
Organise photo shoots so we have our own high-quality images and videos to use across all of our brands and websites.
With Box Balloons, update the site on Shopify throughout the year to keep the content fresh and react to large holidays/events/seasons.

Outreach:

For Box Balloons, develop a strategy and manage the influencer outreach to ensure we pick the right people to work with and get great results from their content.
For PhotoBomb and Licktuk, work with venues to create strong relationships that may lead to us being recommended suppliers.
Select wedding fairs that we can attend to reach more of the right customers and showcase our products with PhotoBomb flair.

Requirements for the role:
We are happy to consider all applicants with demonstrable experience or knowledge in marketing roles or similar, a brilliant self-starter attitude is more important us. Here’s what we’d like as a minimum:

Two years experience in marketing roles, but happy to consider graduates or strong portfolios and work experience.
Experience with digital marketing, managing campaigns and ad spend on Google and Meta.
Understanding of SEO and how to implement effective changes.
Demonstrable work managing social channels and growing audiences through planned content and regular posting.
Experience with mailing list services and creating brilliantly designed campaigns on a regular basis.

Plus points:

Experience/understanding of e-commerce businesses
Ability to use Adobe PhotoShop
Experience with SquareSpace
Experience with Shopify

What you’ll get:
We’re a business that can let you show what you can do and grab a project by the horns and make things happen. We’ll let you do your thing and show us the results. We’re a small but passionate team and to work with and supportive of each other.

Type: We are happy to consider part-time, or splitting this job between two people. For the right experience we are happy to look at Full-Time.
Salary:based on experience but listed in the Post for full time.
Equipment: Apple MacBook Pro and software needed to do your job
Flexible working:We’ve got a warehouse in Leeds (LS11) but you can also work from home, or we can provide you with a co-working space membership.
Benefits: Company pension, 25 days holiday.

If you have any questions, please contact [email protected] for more information.

Job Type: Full-time

Salary: £16,169.18-£26,822.85 per year

Benefits: