Insights Analyst United Kingdom
Job description
Based in St Albans/Hybrid 50% wfh 50% office/site
Premier Foods is a business with great momentum, with a purpose to enrich people’s lives through food. Many of our much-loved brands have been part of UK life for more than a century. We have an ambitious vision for growth driven by Innovation, while protecting and growing our core portfolio.
You will work across our entire portfolio which includes brands such as Mr Kipling, Sharwoods, Bisto, and Batchelors. As Insights Analyst, you will be identifying macro trends, assess market performance of our brands & competitors, determine drivers behind market/promotional performance, gain understanding of shopper behaviours and consumption trends.
You will work in close partnership across various functional teams within Premier Foods, Insights & Analytics (I&A) Team, and our external analytics agencies to guide our business growth strategy.
One of your core challenges would be to drive data-led insights into the marketing decision making process and NPD /EPD evaluation, ensuring where possible, that our decisions are driven by a rigorous, fact-based approach.
You’ll be passionate about understanding shoppers and consumers, how macro trends and tactical in-store activities influence their shopping and consumption behaviours across retailers and channels.
You will have exposure to Market Mix Modelling and other Analytics type work
We work hybrid and finish the work day at 3 pm on Fridays.
Do you offer...?
A passion for data and analytics tools; open to explore new ways of analytic approaches
experience as a new Graduates or up to 5 years of experience working Business Intelligence, Analytics, CRM or Research functions , market research agencies (Kantar/Nielsen/IRI), or significant experience working with data.
Power BI type of data visualization knowledge and modelling experience is a major plus
Highly numerate, with visualisation skills and an ability to bring together data and information from multiple sources to tell a story and translate what it means for the audience’s perspective, and form recommendations
Strong communication skills, both written and verbal
Strong organizational skills, attention to detail, ability to juggle multiple priorities and to keep sight of deadlines
As an Insights Analyst you will...
Guide Marketing and Sales functions with business analysis to answer business questions based on consumer data, mostly leveraging IRI and Kantar data sources
Identify macro/shopper/consumption trends and potential impact on Premier Foods
Monitor innovation performance and conducting ad-hoc analysis as needed
Leverage modelling to answer business questions
Data visualisation - ensuring data is presented in a visually appealing and in a way that is easy to understand
Manage Analytics agency related operational needs for some of our categories
Take ownership of Insight Knowledge Hub
Interested in...?
Joining a category-leading FTSE 250 business striving to be carbon neutral by 2030
Hybrid working flexibility, with 50% of your time at home and 50% in the office/site or agency each week
Standout benefits including Sharesave and the option to purchase additional holidays
What we offer you in return...?
Competitive salary
Car allowance
Bonus
Up to 7.5% pension
Private medical insurance
Life assurance
Wide range of online and in-house training
Access to an employee discount scheme, with access to hundreds of nationwide retailers
Ready to apply...?
Click apply, submitting an up-to-date CV tailored to this opportunity. We look forward to hearing from you.
