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Designing experiences that make a difference

The BBC is 100 years old and we’re transforming to meet the needs of audiences in a rapidly changing digital age.

That involves not only continuing to deliver content that is loved and valued by all audiences, but also making sure audiences can find and attribute that content, by building consistency into how the BBC ‘shows up’ across all touchpoints (in the UK and internationally). Making our products and services more easily navigable, and our content more discoverable, ultimately helps increase value audiences get from the licence fee.

We launched a new brand design system in October 2021 which has given us a successful foundation on which to build, and this role will continue to develop and implement that system across our diverse portfolio. We’re a huge streaming media destination, a news source trusted across the world, a provider of educational and entertaining content to children of all ages, and a sports results, analysis, and commentary service, and much more besides. The BBC offers audiences an unparalleled portfolio of products, and our strength is our range and breadth. Joining up our identity across that portfolio is fundamental to sustaining engagement across all we do, and ensuring that the BBC remains a valued daily habit for all audiences.

The Head of Design, BBC Brand, is a senior role working within the Brand team which is part of the BBC’s Chief Customer Officer Group. The person in this role will use proven design experience and excellent communication skills to lead design teams (inside the BBC and external) in the delivery of a joined up, world–class BBC identity, executed across multiple platforms, channels and services

As Head of Brand Design, you’ll work with our in house design teams and third parties to collaboratively define and develop the design strategy for the BBC brand. In addition you will help to oversee correct implementation of our design system. As our products and services evolve, so too will our identity need to be adapted, and part of the remit of this position will be to establish and oversee cycles of review / revision of guidelines and toolkits, in particular for social and digital spaces.

Psst: It's really important you communicate and contextualise how your experience would translate into an amazing public service for our audiences. It's really about how your amazing experience can serve the public good.

• Experience as a design leader of large multi-functional teams
• Experienced in leading design portfolios at large scale
• First-class team player who collaborates to achieve successful outcomes
• Ability to influence senior stakeholders
• Demonstrates impact through the work they have led
• Proven impact in diversity and inclusion

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.

Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexuality, social background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

To find out more about Diversity and Inclusion at the BBC, please click here

Band: F
Contract type: Permanent
Location: London Broadcast House

We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.

• Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
• Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
• Benefits- We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days holiday with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.

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