Global Head of Consumer Communications (FTC) London, England
Job description
Deliveroo is looking for an experienced communications professional to help steer the global consumer communications strategy, creative vision and tone for how we communicate across all our markets (with the exception of the Middle East region). Please note, this is a fixed-term contract, providing maternity leave cover from October 2023 onwards (end date TBC).
You will lead and advise Heads of Consumer Communications in Italy, France, Belgium, Hong Kong and Singapore to deliver the communications strategy and programme. You will also take a hands-on role in the running of UK and Ireland communications operations, managing a Senior Communications Manager and PR Manager. Deliveroo works with specialist PR agencies in each market in which we operate.
Our Consumer Communications team works in close collaboration with Brand Social, Corporate Communications and Marketing teams, therefore experience managing senior partners and creating and leading integrated campaigns is important. As much of the comms and social programme is devised and implemented by the in-house Deliveroo team, this role is best suited to an experienced leader who embraces creativity, can work at a fast pace and manage multiple work streams simultaneously.
What you'll do:
Reporting to the VP Global Communications, you will:
- Lead teams to create and launch creative consumer comms PR campaigns and stunts for Deliveroo in the UK, Ireland, France, Italy, Belgium, Hong Kong and Singapore
- Work with teams to develop specific media strategies for activations to maximise impact and coverage across multiple channels
- Help to connect with consumers and keep Deliveroo front-of-mind by leading emotive campaigns and storytelling that steals share of voice
- Lead workshops with agencies and in-house teams to come up with creative story ideas that can be implemented in the UK and wider markets
- Work with local Marketing, Commercial and Ops teams to ensure plans support market-level goals
- Lead communications on new product announcements in a way that makes them exciting to media and customers
- Look for opportunities to adapt stories across several markets, taking local nuances into consideration
- Draft responses and statements for media enquiries where needed
- Work with senior figures in Deliveroo's leadership team to prepare them for media appearances
- Manage the performance of UK PR agencies and support comms managers with local agency relationships
- Develop a team of five direct reports to work towards professional and personal goals
- Work with Legal and Compliance teams to approve campaigns and new product development
- Work with Corporate communications to handle reputation management issues and lead consumer CSR programmes in the UK. You will also support Heads of Consumer Comms in markets to launch purpose-led campaigns.
What we're looking for:
- You will have experience developing and launching consumer-facing campaigns (ideally within a high-growth, consumer-facing brand).
- You will have previous leadership experience and be well-versed in influencing internal and external partners.
- You will be attuned to setting benchmarks, evaluating and improving the success of campaigns to report on this internally.
- You are a natural team player who loves food and understands the role it can play in culture.
Why Deliveroo:
Our mission is to be the definitive food company. We are transforming the way the world eats by making food more convenient and accessible. We give people the opportunity to eat what they want, as they want it.
We are a technology-driven company at the forefront of the fastest growing industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy, and we are always looking for new ideas.
Workplace & Benefits:
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, wellbeing, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice.
Diversity:
At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander.
We are committed to diversity, equity and inclusion in all aspects of our hiring process. We recognise that disabled people may require adjustments to apply for a position or fairly participate in the interview process. If you require any adjustments , please don't hesitate to let us know. We will make every effort to provide the necessary adjustments to ensure you have an equitable opportunity to succeed.
