Freelance Email Marketer & /Copywriter Remote
Job description
Steel Media is looking for a Freelance Email Marketer/Copywriter, to help with the promotion of its event series. You’ll work with our marketing manager to drive attendees to our b2b conferences, mixers, networking events and other business activities. The role is initially for a period of 1-3 months, with the potential to become permanent.
Our events serve professionals in the video games industry, and you will help with their communication and promotion. It will suit somebody with fantastic English language skills. You'll be writing copy for our digital channels, including emails, web copy, social media, and blog posts., chasing missing information, making sure our event announcements are sent out in a timely fashion. You may also be asked to help out with additional essential marketing tasks, as directed by a busy events management team.
PERSONAL QUALITIES
The role is paramount in ensuring the successful execution of Steel Media’s promotions. You’ll be excited to support the company’s Marketing team in promoting all our international Connects conference series (www.pgconnects.com) and our non-conference events (Big Indie Pitches, networking mixers etc).
This is a role that requires adaptability, resourcefulness, attention to detail, language skills, and an ability to multitask, often under pressure – particularly as an event looms closer. It will particularly suit a quick-learning, proactive character, able to smoothly integrate into a busy team, and happy to assist where needed. You’ll take pride and reward from a job well done and seeing the result of your efforts in the growth and recognition of our conferences.
Role and Responsibilities:
- Write and edit captivating copy for event-related emails and website content.
- Optimize copy for various digital platforms and target audiences to maximize impact.
- Collaborate closely with the marketing team to develop effective and engaging messaging.
- Monitor and analyze email campaign metrics such as open rates and click-through rates for optimization.
- Stay informed about the latest trends in email marketing and copywriting to ensure innovative strategies.
- Maintain consistency with brand guidelines and voice across all communication.
- Work collaboratively with the creative team to align copy with overall marketing goals and campaigns.
- Ensure all messaging aligns with the brand and is consistent
- Plan and schedule content in advance to meet project deadlines.
- Demonstrate adaptability in response to changing priorities and requirements.
- Actively participate in team calls, contributing ideas and collaborating on projects.
- Attend brainstorming sessions, providing creative insights and solutions.
- Foster a collaborative environment by offering constructive feedback and suggestions.
Qualifications and Skills:
- Proven experience in copywriting for digital channels, including emails, web copy, social media, and blog posts.
- Knowledge of SEO best practices and integration into copy.
- Familiarity with content management systems like WordPress or HubSpot.
- Ability to work independently, prioritize tasks, and meet deadlines effectively.
- Strong attention to detail, ensuring high-quality deliverables.
- Self-motivated with a strong work ethic.
- Comfortable adapting to new technology and software.
- Excellent team player with strong communication skills.
- Flexible and adaptable to changing circumstances.
- Approachable and capable of building strong working relationships.
- A passion for continuous learning and growth.
Requirements:
- Minimum of 2 years of experience in email marketing and copywriting.
- Excellent written and spoken English
- Familiarity with email marketing platforms like Mailchimp or HubSpot (a plus).
- Strong writing, editing, and proofreading skills.
- Availability to travel to events if required
Job Type: Full-time
Salary: £12.00-£19.00 per hour
Benefits:
- Flexitime
- Work from home
Schedule:
- Flexitime
- Monday to Friday
- Weekend availability
Education:
- A-Level or equivalent (preferred)
Experience:
- Digital marketing: 2 years (required)
- Copywriting: 2 years (required)
Work authorisation:
- United Kingdom (required)
Willingness to travel:
- 25% (required)
Work Location: Remote
