
Ecommerce Product Manager – Kings Cross, London London, England
Job description
It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
- Deliver effective e-commerce product (merchandise and music) strategies across a wide range of frontline and catalogue artists.
- Work with the artists, label a&r, creative teams, the central design and print team and 3rd party merchandisers to develop artist merch ranges.
- Develop & deliver D2C merchandise calendars for artists across the labels roster that deliver incremental revenue and deliver the best possible customer experience to our fans at all times.
- Manage the labels eCommerce always on merchandise strategy ensuring artist stores remain active outside of the traditional album pre-order and release cycle.
- Where required, explore and close eComm merch artist deals directly with the artists, looking for opportunities with every artist from developing to established.
- Work with the central eCommerce team to launch product drops and store builds in line with eComm best practice.
- Work closely Label Marketing and CRM to optimise marketing across all campaigns ensuring products are appropriately marketed and are part of wider artists campaigns.
- Track ROI and campaign effectiveness. Report sales trends and store activity, identifying pitfalls and sharing learnings for future campaigns.
- Work with the central e-CRM team, demand marketing & media buying teams to ensure that e-Commerce initiatives are integrated into all central marketing/CRM and paid media activities.
3-5 years' experience in eCommerce specifically in apparel product development / merchandising ideally in music / entertainment / fashion.- A demonstrable ability of brand management specifically developing always on or evergreen and merchandise ranges.
- A passion for music and fashion and as it relates to merchandise. The successful candidate will have a demonstrable creative mindset to create engaging products for our artist stores.
- 3 years + experience of merchandise product development, working with designers and printers and to develop merchandise ranges.
- Strong understanding of core eCommerce best practice focused on achieving an amazing fan experience.
- A Commercial & analytical approach to business, adept at working and achieving store revenue targets.
- Excellent verbal and written communication skills.
- Ability to liaise with third parties, initiate and fulfil initiatives in a proactive manner.
- A solid understanding of performance marketing and using a marketing channel mix to drive e-Comm sales.
- Knowledge of Google Analytics and or other major analytics platforms to track performance.
Experience of label / merchandise brand management.
Group Personal Pension Scheme (between 3% and 9%)- Private Medical Insurance
- 25 paid days of annual leave
- Interest Free Season Ticket Loan
- Holiday Purchase scheme
- Dental and Travel Insurance options
- Cycle to Work Scheme
- Salary Sacrifice Cars
- Subsidised Gym Membership
- Employee Discounts (Reward Gateway)
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