Director Sales and Events

Director Sales and Events Troon, Scotland

Marine Troon
Full Time Troon, Scotland 10.56 - 12.04 GBP Today
Job description

Job Ref: SEG1448
Branch: Marine Troon
Location: Marine Troon, Troon
Salary/Benefits: Competitive Salary
Contract type: Permanent
Hours: Full Time
Shift pattern: Various / As required
Hours per week: 40
Posted date: 12/06/2023
Closing date: 26/07/2023


There has never been a better or more exciting time to be a part of the Marine Troon, team. Do you enjoy being a part of a talented team? And creating empathic guest experiences? If you do, we'd love to meet you.

We are looking for a Director of Sales to join a team of distinguished hospitality enthusiasts. The hotel reopened in 2022 following a hotel refurbishment and our goal is to create the greatest golf hotel experience in the world. Marine Troon is a landmark 89-bedroom Hotel, which sits adjacent to Royal Troon Golf Club, and is part of the Marine Lawn Hotels and Resorts, collection.

The Role

As a Director of Sales, you will lead and manage the Sales and Events department to its fullest potential, ensuring both the current and future needs of the business are met. You will work with the General Manager, the Revenue team, and the Regional Director of Sales to continuously align and devise sales strategies and activities to retain and grow the business and maximise revenue in all sales segments.

Duties and Responsibilities

  • To lead and manage the Sales and Events department to its fullest potential, ensuring the current and future needs of the business are met.
  • To own all accounts in your area of remit to actively maintain relationships with key local customers.
  • To ensure that effective processes are in place for the recruitment, induction, training, and development of all sales events Team Members.
  • To set and monitor effective targets for sales events Team Member(s) and manage team performance.
  • To target new business opportunities for the hotel.
  • To manage key internal and external stakeholders.
  • To create and implement effective planning in line with the commercial strategy.
  • To manage negotiations and contracting through Delphi, Lanyon, Cvent and RFP processes.
  • To play an active part in supporting the team to convert key opportunities as and when required.
  • To play an active part in networking with the ML and Graduate Sales Team Global Accounts Managers to increase awareness of the hotel's needs and objectives and drive inbound business.
  • Participate in sales initiatives such as client workshops, roadshows, trade missions, and tradeshows as and when required.
  • Ensure the team arrange all details of events to include room set-ups, staging, lighting, audio-visual, traffic flow, menus, décor, entertainment, group room blocks, and VIP services.
  • Reviews demand calendar and pricing and establish actions to fill the gaps in need periods.
  • Monitor budget and drive upsell products and services.
  • Negotiate food and beverage prices, and hotel services within approved departmental booking guidelines.
  • Create and implement sales plans that drive measurable incremental occupancy, increase average rates, increased volume, food and beverage and banquet sales.
  • Ensures all bookings and account management activity is recorded in Delphi.

What Are We Looking for From You

  • Strong Hotel Sales and Events experience
  • Ability to use and train Opera and Delphi (desirable otherwise training will be provided)
  • Management experience in recruiting, training, and developing people (ideally 3 years)
  • Excellent communication and presentation skills
  • Experience in delivering strategies and working with targets.
  • Strong experience in hospitality forecasting, pricing, and inventory control
  • Strong analytical skills to understand key business indicators and competitive trends.
  • Strong customer relationship management skills and ability to negotiate.
  • Knowledge of revenue management and account profitability, and RFP’s
  • Proficient in using CRM, MS office software applications, including M.S. Office, Excel, PowerPoint etc
  • This is an on-property role - 5 days a week unless meeting with clients/external stakeholders.

The Perks

  • Bonus scheme
  • Enrolment in pension from Day 1 for all eligible team members
  • Meal on each shift in a dedicated team member restaurant
  • Access to everyday discounts from high street retailers
  • Discounted hotel room rates for you and your family (TCs apply)
  • Refer a Friend Scheme – just by putting a good word in for a friend you could earn some extra cash.
  • Access to participating in healthcare plans and insurance plans – just in case.
  • Positive team working environment.

Equal Opportunities

We are committed to recruitment practices that do not discriminate against any job applicant because of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership and pregnancy and maternity. We value diverse cultures, ideas, and people as part of our core DNA.


Right to Work

In line with the Asylum and Immigration Act 1996, we do require all applicants to have the eligibility to live and work in the United Kingdom. Documentation will be required at interview stage.


About us

Marine Lawn Hotels Resorts is a collection of bespoke hotels in the world’s most distinguished golfing destinations. Nestled along some of the most coveted courses across the globe, each of our properties offer unforgettable travel experiences inspired in the history and legacy of the once-in-a-lifetime destinations they call home. Here, we invite locals, neighbours, and international travellers alike to embrace the beauty of where land meets sea as they embark upon a journey rooted in service, storytelling, and adventure. For more information visit marineandlawn.com.


Located on the beautiful South Ayrshire coastline, with bespoke views over the Royal Troon Golf club and across to the Isle of Arran, our stunning 4-star hotel in Ayrshire has everything you need for a relaxing getaway. Built-in 1894, The Marine Hotel was designed by notable Glaswegian architects Salmon and Gillespie and is a significant landmark in Troon. Now newly refurbished, our hotel features subtle Scottish themes, fabrics and textures all laced with the history of our building and surrounding area. Whether you’re joining us for a golf weekend, a romantic getaway, a meeting or special occasion, expect elegance, comfort, and above all else, true Scottish hospitality.

Director Sales and Events
Marine Troon

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