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PURPOSE OF THE ROLE

General marketing support to the Marketing team, responsible for the day-to-day implementation of Dior Beauty activities within given guidelines and budget.

MAIN RESPONSIBILITIES

Analysis

• Responsible for monthly sell out reports (NPD) as well as New Product Performance Analysis Reporting for the Central
• In charge of getting qualitative field feedback on new launches
• Responsible for gathering, filing, and reporting on competitive information (new launches & Xmas)
• Expected to go on a minimum of 1 store visit per week in London

Budget & forecast management

• Raise PO’s and track rigorously budget for activities on a weekly basis
• Monitoring the Makeup Marketing budget / expenditure, negotiating quotes with local suppliers and reconciliation of internal systems.
• Ensure the media budget is rigorously kept up to date

Marketing Support

• Develop and produce diverse marketing material, in line with the product managers’ guidelines, timing and budget (POSM / Launch Material / Ad hoc mail out / Newsletters)
• Download Dior Info and update team every week
• Covent Garden Boutique, Dior Prestige La Suite, Le salon
• Create marketing presentations for internal and external actors

Events, Launch and animation implementation

• Coordinate event & trade activities in store & online in line with product managers’ guidelines, timings and budgets
• Allocation of samples, testers and POS Material for new launches and events.

• Preparation of the monthly newsletter, sales presenter (launch information across Beauty)
• Responsible for the implementing of the GWP plan as well as any other trade activities.
• Follow up on various requests from the trade / field team
• Contribute to the generation of creative ideas within the department

Profile:

• Degree in Marketing / Business Studies or similar
• Experience in Marketing in luxury goods in retail industry and / or FMCG
• Passion for luxury cosmetic brands

Key Competencies:

• Degree in Marketing / Business Studies or similar
• Some prior experience in Marketing/PR, ideally in luxury goods
• Retail experience is a plus
• Inherent interest in beauty industry