Digital Marketing Officer Edinburgh, Scotland
Job description
UE06 £31,396-36,024
CAHSS, Business School
Contract Type - Open-ended - Full Time - 35 Hours Per Week
We are looking for a Digital Marketing Officer who will deliver impactful and high quality marketing communications that will raise awareness, increase applications, and ultimately convert interest into students onto our Postgraduate Taught Programmes.
This post is advertised as full-time (35 hours per week), however, we are open to considering flexible working patterns. We are also open to considering requests for hybrid working (on a non-contractual basis) that combines a mix of remote and regular on-campus working. A number of our Admissions, Marketing and Alumni team currently work two days from the office and three days from home.
The Opportunity:
Each September we welcome over 650 international postgraduate students to the Business School via our on campus or online courses. The Digital Marketing Officer has a vital role to play helping us to attract the best and brightest students to Edinburgh. This year we were joined by students from over 60 different nationalities studying our three MBA and 13 taught Masters Programmes.
This role is dynamic requiring a self- starter who is creative and passionate about delivering engaging content. We are looking for someone who is not only results driven but also has excellent teamwork skills. You will become a key member of the Admissions, Marketing and Alumni department and work closely with Marketing, Communications and Student Recruitment colleagues as well as academic and professional services colleagues across the school and wider institution.
This is your opportunity to join a thriving school with a mission to develop effective and responsible leaders by creating insightful knowledge and inspiring minds in dialogue with the world around us.
For an informal discussion about the post, please contact Gemma Livingstone, Marketing Manager, by email: [email protected].
- HNC/HND or equivalent level qualifications plus relevant work experience. Alternatively, broad experience, acquired through a combination of job related training and considerable on-the-job experience, demonstrating development through involvement in progressively more demanding and relevant work/roles.
- Experience of delivering high quality content and communication plans for various digital channels (web, social, email).
- Proven experience of high-level writing skills and content development for multimedia purposes.
- Excellent teamwork skills.
- Keen to innovate and able to demonstrate knowledge of the latest developments in marketing practices and communication channels.
- Excellent IT skills and experience of standard office applications, email marketing packages (such as for example Dotdigital), social media (such as Sprout Social/Hootesuite), and graphic and video editing tools (such as Canva/Adobe).
- Highly organised with a proven ability to plan.
Click here for a copy of the full job description.
As a valued member of our team you can expect:
An exciting, positive, creative, challenging and rewarding place to work. We give you support, nurture your talent and reward success. You will benefit from a competitive reward package and a wide range of staff benefits, which includes a generous holiday entitlement, a defined benefits pension scheme , staff discounts, family friendly initiatives , flexible working and much more. Access our staff benefits page for further information and use our reward calculator to find out the total value of pay and benefits provided.
The University of Edinburgh holds a Silver Athena SWAN award in recognition of our commitment to advance gender equality in higher education. We are members of the Race Equality Charter and we are also Stonewall Scotland Diversity Champions, actively promoting LGBT equality.
Interviews will be held on 5 September, 2023.
If invited for interview you will be required to evidence your right to work in the UK. Further information is available on our right to work webpages .
The University is unable to sponsor the employment of international workers in this role. International applicants will therefore be unable to apply for and secure a Skilled Worker visa. They will only be able to take up this role if they can demonstrate an alternative right to work in the UK.
