Job description
We are looking for a creative, enthusiastic, and skilled marketer with digital skills and experience to join an events company, boasting some of the most successful events on a global scale. Working closely with the Head of Marketing, Directors and wider team, the candidate will be integral in supporting and promoting all our events, subscription offering with creative and engaging marketing campaigns. This role requires digital marketing skills across multiple marketing channels including email, paid and organic social media, PPC, SEO and coordinating with website management.
Responsibilities
· Plan, create and deliver email marketing campaigns.
· Maintain and grow social media audience of over 150,000 using various techniques
· Write engaging content for organic and paid ads leading to conversions and lead generation
· Support the development and implementation of marketing initiatives, across all marketing channels
· Build and retain a large database of subscribers using digital marketing avenues
· Report monthly on marketing results, including website analytics, marketing campaign effectiveness and subscriber growth. These should include recommendations for optimisation and improvement based on learnings.
· Report on ad ROI, including how it should impact future advertising planning and strategies.
· Assist with the maintaining of our websites, including SEO strategies, uploading content and ensuring all content is up to date and accurate.
· Work closely with the sales team to ensure cohesion between the sales and marketing strategies.
· Support the wider team in managing upcoming events, magazine and product releases.
Desirable Criteria
· Level 5 qualification in marketing or another relevant qualification.
· Minimum of two years’ experience in a similar role.
· Experience using Google Analytics and social media tools
· Experience creating and managing Google & Facebook ad campaigns
· Effective time management skills.
· Creative flare in creating new ad campaigns
· Keen eye for detail
· Strong work ethic, sense of humour, team spirit and drive to help others
· Proven examples of ROI to be presented
Job Type: Full-time
Salary: £23,000.00-£27,000.00 per year
Benefits:
- Casual dress
- Company pension
- Free parking
- On-site parking
- Sick pay
- Work from home
Schedule:
- Monday to Friday
Education:
- Certificate of Higher Education (preferred)
Experience:
- relevant: 2 years (preferred)
Work Location: Hybrid remote in Ballynahinch