Digital Marketing Executive Cardiff, Wales
Job description
Digital Marketing Executive - Cardiff - Up to £35,000 with Bonus and excellent benefits
Joining Ogi is a unique opportunity to work within an innovative Welsh business and one of the fastest-growing companies in Wales.
For many years, we've been providing mainstream internet and IT services as Spectrum Internet and Net Support UK. We rebranded to Ogi to represent our dedication to Welsh communities and received a significant multi-million-pound investment to deliver a large-scale and ambitious rollout of full-fibre internet across South Wales.
This is a unique opportunity to join an innovative company who are making a crucial difference to the people and places we serve.
About you…
We’re looking for an experienced, target-led, Digital Marketing Executive. You should be someone with an outstanding track record of developing impactful and cutting-edge digital campaigns with real performance impact. Someone who can devise strategies and plans with extensive experience in delivering PPC and other digital campaigns across a range of channels.
Ideally, you’ll come from an agency background or have worked closely with external agencies and stakeholders. Perhaps you're in a digital marketing role and looking to take the next step in your career, or you could be in a similar role already but looking for an exciting opportunity to work with one of the fastest-growing companies in Wales.
You should be a self-motivated, confident communicator with the ability to nurture strong working relationships across the board.
_In terms of the background/qualities, we're looking for:
_PPC - prior experience in managing Pay-Per-Click (PPC) campaigns, demonstrating a strong understanding of effective strategies and optimization techniques.
Digital Marketing - experience devising and delivering digital marketing strategies and plans, with hands-on experience in digital advertising, and a proven track record of impressive performance.
Integrated marcomms – experience in delivering ambitious, high-profile marketing and communications campaigns in Wales, or in a similar sector.
Managing budgets – including agency contracts.
Platform and system experience – experience with key digital tools and platforms such as Click Dimensions; GA4 etc (or similar)
You should also be passionate about Wales, and the ability to speak, read, and write Welsh would be a huge plus (though not required for the application).
What you’ll be doing…
You will work closely with our internal Marketing teams to bring your knowledge and passion to help instil a digital-first culture across the wider company.
You’ll also support a wider campaign delivery across the whole Marketing function: ensuring our campaigns at national, community and hyper-local levels are innovative enough to generate credibility, talkability and cut-through across a plethora of media, including digital outlets.
_You will help shape the overall business strategy and the responsibilities of this role will include, but not be limited to:
_* Delivering all paid digital marketing programmes that are targeted, brand-defining, results-driven and effective.
* Deliver a strong pipeline of pre-registrations/leads for the business, focusing on driving the company’s ambitious online sales targets – whilst driving down CPC/CPL.
* Managing all aspects of digital marketing reporting, clearly tracking CRT, CPC, CPL, CPA.
* Producing inspiring, results-driven digitally centric marcomms strategies.
* Working to develop and deliver the company’s brand, ensuring that the approach is future-proof and digitally led.
* Working closely with the Web/Content Exec to develop the company’s website, optimising the performance of the site, and conversion to pre-registration/lead/sale.
* Supporting the delivery of the company’s social media plan and channels, ensuring high levels of reach and engagement, and delivering corporate and commercial benefits. Working weekends to support social engagement, where appropriate.
* Managing a budget effectively in a compliant and efficient way.
Next Steps?
Please get in touch for a confidential chat, or to see the full job description. If you don't consider yourself as ticking all the requirements but you think you'd be a good fit for us, feel free to message us for a chat too.
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Job Type: Full-time
Salary: £30,000.00-£35,000.00 per year
Supplemental pay types:
- Bonus scheme
Work Location: Hybrid remote in Cardiff
