digital marketing Manchester, England
Job description
Company Overview:
Planixs is a leading provider of real-time cash, collateral, and liquidity management solutions. Our innovative technology empowers banking and financial institutions to optimize operations, reduce risk, and make data-driven decisions. As the industry undergoes significant transformation, Planixs remains at the forefront, offering cutting-edge solutions that address complex challenges and provide a competitive edge.
About Us
At Planixs, we pride ourselves on our talented and diverse team of professionals who are passionate about delivering exceptional solutions to our clients. Our company culture is built on collaboration, innovation, and a commitment to excellence. We foster an environment where employees are encouraged to think outside the box, take ownership of their work, and continuously learn and grow.
A great opportunity to make an impact as a Senior Digital Marketing Executive within an ambitious and growing fintech. This role will be pivotal in supporting the growth of the business through demand generation and improving the customer journey.
You will work with the wider Marketing team to capture demand for Planixs’ services and create demand through content distribution.
About you
We are looking for someone who passionate about digital marketing and is consistently learning and curious. You will be a savvy marketer, full of new ideas, proactive and passionate about demand generation and driving the customer journey through the website. This role will give you a fantastic opportunity to utilise your existing expertise to shape the digital marketing performance at Planixs and develop new skills and experience in the process.
As a Senior Digital Marketing Executive, you will:
· Manage paid ad campaigns (Google, LinkedIn plus others) and optimise performance.
· Have a strong understanding of SEO principles, and how to continually improve website performance for improved engagement and conversion.
· Oversee the delivery of third-party listings and other backlinks and measure their impact.
· Provide regular reports on acquisition activities, performance metrics, and ad budget.
· Support the delivery of website projects and changes.
· Manage day-to-day website content and performance.
· Create, execute, and monitor marketing campaigns across paid media and email.
· Assess and implement modern MarTech solutions and data to support performance improvement.
Experience and Skills you will need:
· Proficiency in Google Analytics and ad platforms (e.g. Google Adwords, LinkedIn Campaign Manager etc).
· Sound marketing instincts and be customer-centric in your thinking.
· Adopt a “test-and-optimise” approach.
· Solid understanding of how to optimise web content for search.
· Ability to collaborate effectively within a team.
Job Types: Full-time, Permanent
Salary: £35,000.00-£45,000.00 per year
Benefits:
- Additional leave
- Company events
- Company pension
- Cycle to work scheme
- Employee discount
- Gym membership
- Health & wellbeing programme
- Life insurance
- Private medical insurance
- Sick pay
- Work from home
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Manchester: reliably commute or plan to relocate before starting work (required)
Work authorisation:
- United Kingdom (required)
Work Location: In person
Reference ID: PLDM2023
