digital marketing London, England
Job description
ABOUT THE ROLE
What does a Senior Marketing Executive do?- Brand & Strategy:
- Contribute to MTM’s marketing strategy and execute on MTM’s marketing priorities.
- Ensure MTMs brand, messaging, tone of voice and brand guidelines are being implemented across all materials and comms to communicate the right messaging to attract and retain clients.
- Execution:
- Develop and execute internal and external marketing communication activity, including internal and external facing newsletters and collateral, case studies, and awards submissions.
- Seek out, prioritise and implement all event opportunities including speakers/panellists, trade show sponsorship and presence, as well as owned events.
- Work with internal stakeholders to successfully launch any new MTM capabilities, through content, social, event activity and other tactics.
- Manage all MTM social media channels and blog, liaising with internal teams to support and produce exciting, relevant, and insightful content.
- Managing and creating appropriate content for a variety of channels.
- Project Management:
- Produce clear project plans and manage campaigns and plans to timings and budget, ensuring efficient use of funds within budget.
- Liaise with external marketing partners (e.g. design, PR, copywriting, web, etc.) to ensure consistent briefing, goal setting and project management.
- Measure and report on key performance metrics, including website traffic, social media channel growth and engagement, leads and other relevant KPIs. Produce regular summaries of marketing activities and its effectiveness for senior stakeholders and the company overall.
What are the key things we’re looking for?
- An ambitious marketeer with 3-5 years’ experience across the various marketing communications disciplines in an in-house or agency role.
- An interest (or experience) in market research, human behaviour and strategy, and a passion for staying ahead of industry and consumer trends.
- Highly motivated, self-starter with the ability, enthusiasm, and ‘can-do’ attitude to work effectively in a standalone marketing role.
- A clear, effective and proactive communicator.
- Excellent organisational and project management skills, with the ability to work autonomously and collaborate with stakeholders at all levels and manage upwards.
- Confident writing and proofreading skills for a variety of content needs from promotional, sales enablement, and PR to social media and engaging longer-form content.
- Proficient in digital marketing strategies, including social media, email marketing, and content marketing, SEO and SEM.
- Ability to prioritise and manage multiple projects simultaneously.
- Efficient time management (a task juggler) and the accountability to deliver on time and manage stakeholders, keeping them well informed on progress against deadlines.
- A problem solver and creative thinker who can bring new ideas to the table and can put them into action.
- Adept in using the Microsoft suite, including Excel, PowerPoint, Teams, etc, as well as the Google docs suite and Mail Chimp, Hubspot or other Martech tools. You will be the internal liaison and champion for these tools, including vendor liaison and reporting.
- Experience in setting up and running paid social media campaigns on LinkedIn is also a plus.
Why is this such a great opportunity?
As a boutique consultancy, MTM offers you the chance to make a big impact quickly, get the credit for it, and develop at your own pace. You’ve already built some great, transferable marketing skills in your last role, but you’re looking for more autonomy, and you’re excited by the chance to give wings to the exciting work of our talented and passionate research and strategy teams. You’ll be able to carve out your own path and build your skills, as our sole marketing team member. We believe strongly in fostering career development that suits your aspirations, and we’re expanding quickly so there are always new initiatives to get involved with and people to learn from.
What are the benefits?
- A bonus based on both individual and team performance of up to 10%
- Support towards career development (to become a certified member of the MRS for example)
- In addition to all national holidays, MTM offers 25 days leave
- External yearly training budget of £500
- Employer pension 5%
- Private health insurance
- Life insurance and income protection
- Season ticket loan
- Eye test voucher
- Company paid flu vaccination
- Birthday off as extra holiday
- Extra days holiday for length of service
ABOUT MTM
What do we do?
We offer strategic advice and insight to help our clients think through their challenges, to support their decision making and help their organisations thrive. Our services include commercial strategy consultancy, trends and cultural insights, qualitative and quantitative market research, data science – and UXR.
This ability to blend different disciplines (each with highly skilled, specialist practitioners) makes MTM different from other strategy houses, or other research agencies. We view our clients’ issues through many lenses (commercial, cultural, human) and understand them more completely as a result.
Who are the clients?
We focus on media, technology, advertising, and entertainment (sport, gaming, arts).
We are proud of our client list. It spans some of the world’s biggest firms (e.g. Google, Amazon, Facebook), some of the most adored brands (e.g. Spotify, Pinterest, Disney, HBO, the Premier League, PokerStars), and the most prestigious legacy brands that the UK market has to offer (e.g. the BBC, Channel 4, Sky, BT, The Football Association, Global Radio, Ofcom, Arts Council England).
Why you’d like the work?
We’re privileged to work on some of the most fast-moving and exciting issues in the world today, supporting clients with challenges of global import – yet relatable topics. There’s always a new question to answer, no two projects are the same, and the work is fascinating.
We’re thoughtful about our work, and we’re passionate about what we do. That enthusiasm generates warm and friendly relationships with clients and other partners. And MTMers come to really know their stuff.
We strive for a really high quality standard and will help you to be the best you can be. Don’t just take our word for it: in 2015 and again in 2018 we won the Market Research Society award for ‘Best Agency <£20m’, and we’ve been nominated for best agency the last three years. In 2023 we won four Mediatel Awards, including the Grand Prix for our product development work on Sky Glass. In December 2022 we won the MRS New Consumer Insights Award for our work on Winning Apps with Google. Most of our clients come back time and time again.
Who are we?
Around 50+ curious minds, all with a real drive for getting to a good answer. Not always the easiest answer for our clients to hear, but the answer that will help them move forward.
We’re a young firm. Our interests range from Gossip Girl to the geegees, from Santan Dave to UKTV Dave, Anna Karenina to Anna Kendrick, Birdman or the Vulture … yes, we’re media mad and have every corner of modern entertainment culture covered.
We work on a hybrid basis. People come to our offices three or more days a week – to connect with each other for more creative meetings and deeper conversations, or simply to have fun. We have socials, book club, team lunches, quizzes, awards, charity events and good old fashioned coffee breaks, so that people can get to know each other when not in the office every day.
If all of this sounds exciting, we’d love to hear from you…
How to apply
To apply for this position please send in a CV and covering letter to [email protected] with Senior Marketing Executive in the subject line.
We look forward to hearing from you!
