digital marketing London, England
JoJo Maman Bébé
Full Time
London, England
37834 - 31514 GBP ANNUAL Today
Job description
What we expect from you:
Reporting to the E-Commerce Manager, the role is responsible for managing all Digital Marketing for the UK to achieve forecasated sales and profit margins. The over-arching purpose of the role is to ensure that we target and prospect customers with intent to purchase JoJo Maman Bebe products and optimise conversion.
You will be responsible for:
And you will be accountable for:
What we look for in you:
We may have grown into a major retailer, but we haven’t forgotten our roots to provide quality and value for money or lose our non-hierarchical ethos. Our concern for our customers and our teams means we are a business that can be trusted. We put our growth and success down to our passion for people and our commitment to running an ethical and sustainable company. Couple this with our fantastic designs, innovative products, attention to detail and the never-ending pursuit of high standards, which means we have built a company that makes us proud.
The most useful thing a person can do in this world is to create ethical employment in a business which is a force for good, respecting our people and our planet.
Role Overview:
Reporting to the E-Commerce Manager, the role is responsible for managing all Digital Marketing for the UK to achieve forecasated sales and profit margins. The over-arching purpose of the role is to ensure that we target and prospect customers with intent to purchase JoJo Maman Bebe products and optimise conversion.
You will be responsible for:
- With Next Digital Marketing Team Managing facilitate all performance marketing activity for our UK websites. This includes Paid Search (PPC Google Shopping, (PMAX) Display, paid social plans
- Paid advertising, Product Listing Ads, and Social media advertising
- With Next agree spend, allocation of budgets and campaign approvals to ensure target ROAS is achieved, and balance of budget spend, and revenue achieved.
- Acting as the representative for Performance Marketing channels across the business and working with the Next team to drive performance.
- With Next Data Analyst Review weekly performance reports and adapting strategy as required.
- Advising on future budgets and ROAS targets when required with all stakeholders
- With Next Keep up to date with developments in the performance marketing sector especially the Google roadmap.
- Ensure plans align with an omni-channel approach and product trade marketing priorities.
And you will be accountable for:
- With Next Ensure that all campaigns are set up to deadlines and support the overall digital marketing and ecommerce goals.
- With Next Highlighting performance shortfalls and implementing revised strategies.
- Agreeing and communicating with Next advertising spend and ROAS monthly budgets.
- With Next identify new paid acquisition opportunities relevant to our key target customer groups.
- Ensure all activity is brand appropriate for JoJo Maman Bebe.
What we look for in you:
Competencies we look for:
- Brand Ambassador
- Act with honesty and integrity
- Work as part of a team
- Take ownership
Skills we require for the role:
- Experience managing ecommerce Paid Search and Shopping campaigns and budgets
- Experience managing Paid advertising, Google Ads, Google Shopping, Social media advertising
- Proven analytical abilities, working with large datasets and advanced functionality of Excel
- Ability to forecast performance
- A genuine interest in performance marketing, and machine learning capabilities with smart ads.
- Excellent attention to detail
- Good command of the English language
- We believe R&R is essential so for each year you’re with us, and you have an extra day’s holiday
- Why work on your Birthday? We give you an extra day off
- Let’s celebrate the company doing well - annual profit share
- Helping plan for the future - contributory pension scheme
- Support for planning your finances - JoJo saving scheme
- Having a great time - fabulous social events
- Supporting our communities – volunteer days
- We love our products! 40% discount off JoJo branded lines
- Learning environment - ongoing training and educational development initiatives
We are the Uk’s leading boutique parent & baby brand; with over 90 beautiful UK and ROI stores. From humble beginnings, our teams have expanded to almost 1,000 people across all our sites.
We may have grown into a major retailer, but we haven’t forgotten our roots to provide quality and value for money or lose our non-hierarchical ethos. Our concern for our customers and our teams means we are a business that can be trusted. We put our growth and success down to our passion for people and our commitment to running an ethical and sustainable company. Couple this with our fantastic designs, innovative products, attention to detail and the never-ending pursuit of high standards, which means we have built a company that makes us proud.
Our Values:
The most useful thing a person can do in this world is to create ethical employment in a business which is a force for good, respecting our people and our planet.
JoJo Maman Bébé
www.jojomamanbebe.co.uk
Newport, United Kingdom
Gwynn Milligan
$25 to $50 million (USD)
501 to 1000 Employees
Company - Private
Department, Clothing & Shoe Stores
1993
