Data Governance Manager London, England
Job description
We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.
Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.
We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, Electrolux and Nestlé.
Our objective is to support Zenith Global clients in managing, operating and scaling campaign data available to them through campaign activations across paid and owned channels. The role focuses on the following core areas:
- Compliance – using Publicis Media suite of products to ensure local and central media teams are adhering to standardised taxonomy and processes
- Quality – ensuring data dictionaries and/or master data are maintained across all platforms and channels. Be responsible for checking that what is written in the taxonomy and planning tools is actually indicative of the media tactics and creatives.
- Integrity – ensuring the right information is being completed by media teams to produce meaningful insights.
- Usage – ensuring media teams are able to visualise data in the reporting dashboard or 3rd party planning tools and build reports to derive the right insights.
The candidate will primarily provide support with managing the data governance network built for Zenith Global clients, knowledge transfer, training, with the wider digital data/tech and buying teams ensuring our clients data quality is of the highest level.
- Develop, implement and manage consistent taxonomy and naming convention within key platforms such as Planning Tool(s), Campaign Framework, ad server and activation platforms.
- Data Strategy: Support in developing the strategic framework for connecting data across all data sources (i.e., Media Platforms, Production Platforms, CRM, CDP, 3rd Party Tools, etc.) to enable full-funnel reporting and optimization.
- Process and Product Design: Work with internal teams and client to develop and iterate Data Governance processes and products to guarantee the highest data quality.
- Point of contact for local and central media teams in case of emergency and escalation when related to data governance.
Successful Candidates will be able to:
- Provide leadership and be a subject-matter expert on data governance standards across Media and First Party Data
- Be a Critical thinker to understand business challenges and help address as needed
- Prioritize tasks appropriately and multi-task as needed
- Project manage and support in training.
- Show Strong skills with MS Excel such as pivot tables, formula functions and macros
- Demonstrate strong skills with a project management tool such as Jira is a plus
- Showcase experience with data visualization tool(s)
- Familiarity with various digital media technologies such as ad server and DSP is needed
- Be Confident in making decisions and communicating directly media teams while having the ability to manage up when unsure of how to respond
Additional Information
At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.
We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.
Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.
