Creative Copywriter - English native level London, England
Job description
A better internet, where privacy is the default, is possible. Building this better internet might seem daunting or even unthinkable, but at Proton, this is what we do every day.
Proton was founded in 2014 by a group of scientists who met at the European Organization for Nuclear Research (CERN). Our first product, Proton Mail, is now the world's largest encrypted email service. Subsequent Proton products, such as Proton VPN, Proton Calendar, and Proton Drive, give our users full control over how and with whom their data is shared.
Today, Proton makes privacy universally accessible. Journalists from outlets like The Guardian and The New York Times, some of the world's largest organizations, and people in more than 180 countries have signed up for over 70 million accounts. Our diverse and dynamic team is made up of more than 400 members representing over 40 different nationalities. While we are based in Geneva, Switzerland, we have offices in Zurich, Prague, London, Vilnius, Skopje, Taipei, and many more employees working remotely around the world.
Join one of Europe's fastest-growing companies to help us solve challenging problems and build new products that will reach hundreds of millions of people. We want to create more than just one of the world's most impactful tech companies; we want to create a new internet that serves the interests of all people. We need you, your voice, your ideas, and your ambition to make it happen.
Purpose of the role
As a part of our marketing team, you will help create copy that inspires people to take steps toward securing their digital lives, engage with our products, and build an internet where privacy is the default. Proton is rapidly expanding and seeking writers with proven experience in commercial copywriting. You understand the power of persuasive writing, including proven best practices for improving digital marketing conversion, and can adapt your skills to Proton's unique objectives and brand voice. We prize writers who can quickly grasp difficult technical topics and turn abstract ideas into persuasive and actionable copy. Your writing will be inspirational and help increase clicks and drive conversion. Together with other Proton teams, you will identify opportunities, develop concepts, and deliver quality copy on tight deadlines. Working at Proton requires a strong understanding of what makes our user community tick. You will be an important voice in the transition to a more private internet.
What you will do
In this role, you'll work side by side with designers to co-create impactful and inspiring marketing campaigns and content. Whether it be on the copy or the concept, your contribution will be essential. Day-to-day you'll be:
Researching and synthesizing complex information into easily digestible pieces of content
Optimizing, editing, and proofreading existing marketing copy to ensure it is on brand, while also ensuring it's developed for good UX, CRO, and SEO
Monitoring content performance and fine-tuning the content accordingly
Working with the Creative Studio, Brand, Content, and other marketing teams on different content formats including scripts for videos, adverts, campaign landing pages, etc.
Collaborating with stakeholders such as our Product teams to create cohesive communications about new features and services
Contributing to the growth of the overall number of new visitors, leads
Expanding our brand-owned channels and platforms' reach through quality content.
Job requirements
We welcome applications from candidates who are able to demonstrate 3+ years of hands-on experience in copywriting, content marketing, CRM, and/or a related field. This role is based in the UK and will be remote until our London office opens, and from then hybrid.
You'll have a track record of creating highly effective conversation copy for a large company, or from within an agency, including product launches, content marketing, email marketing campaigns, advertisements, etc.
Our ideal candidate will likely have:
Flawless written and spoken English,
Exceptional writing and editing skills, as well as the ability to adapt your style, tone, and voice according to the goals set together with the team,
A strong understanding of brand, particularly community,
The ability to work independently, be self-motivated and be proactive. You won't require constant input and will be able to collaborate with the wider team when needed,
A meticulous eye for detail and being naturally process-driven,
An analytical mind and an interest in using data to optimize marketing strategies and tactics,
A passion for the world of security, tech, or privacy, and an ability to inspire others.
Bonus points for
Advertising copy portfolio
SEO experience
UX copywriting experience
Proven success in content CRO
Familiarity with the technology behind Proton products (e.g. encryption, email and VPN protocols, etc.), online privacy, and information security
Experience with both B2C and B2B Marketing
Comfortable working in fast-paced startup environments and distributed workplaces
Fluency in other languages.
Why should you join Proton?
- Be part of a movement - Proton is not just a product or service but a community-driven movement united by a shared vision of online freedom. Our services are open source, audited, and supported by community contributions. We give back to our community by maintaining core encryption libraries and by supporting other organizations furthering the same goals as us. Proton is free, open source, neutral, independent, and community first, while remaining financially sustainable.
- Work with smart and dedicated people - Our team is diverse, collaborative, and tight-knit with people coming from all walks of life, including many of the world's top academic institutions and organizations, such as MIT, Harvard, Stanford, Caltech, Cambridge, and ETH.
- Join a strong brand - Our encrypted email service - Proton Mail - has grown to be a staple of online security and privacy. Proton has been featured in multiple popular television and film productions, such as Mr. Robot, Knives Out, Sounds of Metal, and more.
- Grow with us - We're one of Europe's fastest-growing startups, doubling in size every year. Our growth gives you limitless career and educational opportunities as well as the opportunity to work side-by-side with many world-leading experts in their fields.
- Have your voice heard - We value your opinion and encourage you to speak up and share your ideas and thoughts. At Proton, no problem is someone else's problem. We collectively strive to do the right thing and be the undisputed best in the world at everything we do.
- Benefits – these vary by location and type of contract but expect support on your vacation, parental leave, refreshment if working from the office, learning and development opportunities, equity for shared success, flexible working hours and remote work, company events and team building activities.
Proton does not accept unsolicited resumes from any sources other than directly from a candidate. Proton will not pay a fee for any placement resulting from the receipt of an unsolicited offer, even in a situation when the relevant candidate is employed by Proton.
