Copywriter London, England
Job description
Summary
Great marketing ensures we offer an inspirational and effective customer experience, which means we must understand how our customers want to shop our Clothing & Home products and present them in a compelling way - be that through store environment, packaging, POS décor, email marketing, social media, communications and SEO.
It also helps us build great relationships with our trade partners to make sure we build profitable partnerships that increase brand and category growth.
With a huge focus on how we use data to drive sales and improve customer experience - we’re super excited for what’s to come. As we continue to transform our Clothing & Home business - the sky is the limit and this role is a great opportunity to make a significant contribution to our success!
About the Role
Our copy team is looking for an experienced copywriter to deliver compelling creative copy and comms for our clothing and home units. You’ll be a skilled, imaginative writer with a passion for storytelling and a flair for crafting market-leading, engaging copy. You’ll be inquisitive, conceptual and a champion for continual improvement. You’ll have impeccable attention to detail, a collaborative nature and be competent in juggling multiple briefs, projects and deadlines at pace, with ease.
- Delivering engaging, brand-appropriate copy across all channels and touchpoints, from CRM to site landing page updates, buying guides, social media posts, UX comms, AV content, in-store point of sale and much more
- Working closely with our design team to turn creative briefs into compelling, impactful campaigns and messaging, from concepts through to implementation, ensuring a smooth customer journey
- Supporting all business units across the clothing and home category
- Flexing your writing style for different business needs, while ensuring a consistent, seamless tone of voice
- Building and maintaining positive relationships with stakeholders across Brand Marketing, Dotcom and all business units, managing feedback with diplomacy
- Monitoring competitor activity and sharing your thoughts and findings with the rest of the copy team
- Taking direction, but also going beyond what is asked and constantly challenging yourself
- Maintaining a consistently high standard in all copy, ensuring there is little room for error
About You
- Solid brand and digital copywriting experience across multiple channels
- Excellent communication skills and written English
- Stellar writing, editing and proof-reading skills
- Expert in clear, concise, imaginative copywriting
- Proactive approach, positive outlook
- Comfortable working in a fast-paced environment where change is constant
What's in it for you...
Being a part of M&S is exactly that – becoming a part and playing your part. We’re an inclusive, dynamic, exciting, and always evolving business built on core values. We offer a flexible / hybrid approach - talk to us, if it’s meaningful to you, it’s important to us.
Here are some of the benefits we offer that make working for M&S just that little bit more special…
20% Colleague discount on most things from furniture, fashion and food.
A first class welcome to M&S with a tailored induction.
Attractive annual bonus, based on company performance and personal objectives.
29 days holiday including bank holidays!
Amazing perks and discounts via our M&S Choices website. Including GymSave – that offers up to 25% off Gym Memberships and the option to become an M&S Shareholder using our ShareSave & ShareBuy Schemes
A wide range of training schemes to help with your learning and development. Having options to progress is something we’re proud of at M&S.
Charity Volunteer Day – A paid day away from work to support your chosen charity.
A very generous Defined Contribution Pension Scheme and Life Assurance
Every colleague at M&S has access to a fantastic range of wellbeing support – this includes access to our 24/7 Virtual GP, PAM Assist to support you & your family & free access to the UnMind App as well as many other schemes
#LI-CA1
M&S is ready to push boundaries to lead the retail industry into a greener, speedier, more inspiring digital era. That’s why we’re revolutionising how we work and offering our most exciting opportunities yet. There’s never been a better time to be part of our team. Marks & Spencer aims to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make an immediate impact.
We are committed to an active Inclusion, Diversity and Equal Opportunities Policy, which starts with our recruitment and selection process, and we are happy to talk flexible working.
If you consider yourself to require reasonable adjustments to any part of our recruitment process, we invite you to share those requirements with us when completing your application. We will make every effort to ensure your needs are met to provide a fair and transparent process of assessment.
