Content Manager - Competitions United Kingdom
The Football Association
Full Time
United Kingdom
10.56 - 12.04 GBP Today
Job description
Are you a talented Content Manager looking for a new and exciting challenge?
We are looking to appoint an ambitious and creative Content Manager to lead, support and execute the strategic direction of content across The FA's Competitions. Aligned with our strategic objectives, this exciting role is integral in driving positive change and developing commercial growth.
About the Team
We set out to unite the game and inspire the nation. This role sits within our talented and collaborative MCC department with a united aim to change the game to maximise its impact.
The role will oversee:
- Emirates Men's FA Cup and Vitality Women's FA Cup.
- Women's Leagues (Barclays Women's Super League, Barclays Women's Championship)
- Women's Conti League Cup.
What will you be doing?
- Manage the day-to-day operation of The FA's Competitions and Women's Leagues content output, across both owned and operated channels.
- Line manager to two content creatives, overseeing performance, providing mentorship and career development.
- Build strong key stakeholder relationships at all levels across the wider business to support and manage campaigns and content activations.
- Manage key agency and vendor relationships to create opportunities to deliver world-class content.
- Work collaboratively with The FA's communication team to align on key messaging and deliver game-changing campaigns.
- Ideate and execute campaigns at scale, supporting commercial and marketing objectives, and delivering value for The FA and our partners.
- Content Team representative in meetings with internal personnel across Communications, Marketing, Operations, and Brand, briefing and debriefing messaging.
- Play an important role in collaborating with Brand Managers to grow competitions and the league's digital presence and build meaningful relationships, reaching new audiences for The Emirates FA Cup.
- Lead creative sessions and provide regular detailed reports to the wider business on channel and content performance.
- Key contributor to the department's cross-platform content strategy, aligned to The FA's strategic goals and positioning.
- Collaborate with The FA's video team to plan, produce, deliver, and analyse content that informs, engages, and entertains target audiences.
- Coordinate paid media plans across campaigns with internal stakeholders and media agencies.
- Manage budget across Competitions and Leagues for the 23/24 season.
- Key contributor to the Broadcast Operation team, shaping strategy and developing compelling content promotion, VOD and commercial integration.
- Work closely with the Senior Digital Content Manager and Senior Video Content Manager to shape The FA's content strategy.
- Manage content planning with direct reports, and external and internal stakeholders to ensure delivery of projects and draw out the best creative.
- Content collaboration with other key FA Brands (England Football) and teams.
What are we looking for?
Essential for the role:
- Ability to translate brand plans into actionable content plans.
- Knowledge of football.
- Deep desire to make a positive change in society, growing the game and making football inclusive for all.
- Ability to keep cool and focused during live high-pressured event environments.
- Strong stakeholder communication and collaboration (internal and external).
- Clear understanding of the social media landscape, including emerging trends and future opportunities.
- Ability to manage a large digital community, responding to conversations and producing reactive content where appropriate.
- Experience managing a small team.
- Managed a range of agencies and vendors.
- Strong evidence of creating engaging, entertaining and informative content through an editorial lens.
- Developed strategies for largescale owned and operated channels.
- Excellent communication skills – written and verbal.
- Expertise in producing highly engaging social media, website and video content.
- Strong project management and organisation skills.
- Strong planning and organisational skills.
- Highly creative.
- Passionate about content and maintaining the highest standards.
- Strong understanding of paid media.
- Knowledge of social media analytics, including key metrics and how to use them to measure performance.
Beneficial to have:
- Editorial experience and/or journalism qualification.
- Strong understanding of the sports industry.
- Line management (objectives setting/career development support).
- A broad understanding and appreciation of cultural content themes (fashion, music, entertainment).
- Willingness to innovate and embrace new technology and ways of working.
- An interest in both men's and women's sports.
- Experienced with OTT content, AVOD or TVOD.
What's in it for you?
We are committed to ensuring everyone can flourish in their roles, in order to achieve this we have unique office spaces under the arch of the iconic Wembley National Stadium, which is the home of English Football. We are also delighted to offer a world-class, Elite Performance Centre, St. George's Park in Staffordshire which is an exceptional setting to develop and inspire high-performing England teams and leaders.
We pride ourselves in offering a competitive salary as well as great opportunities to develop and grow in your role. But that is not all; we also have a range of exciting benefits, some of which can be found below:
- Access to event day tickets at Wembley Stadium, alongside a host of regular internal events throughout the season encouraging you to connect and learn with your colleagues and look after your mental health and wellbeing.
- Free, nutritious lunches, at Wembley Stadium and St. George's Park.
- Free private medical cover.
- A contributory pension scheme.
- An additional Thank You days leave, volunteering days as well as 25 days annual leave.
- A hybrid working model offering flexibility on where you work.
For more information on what it is like to work at The FA, please visit our FA Careers page, https://www.thefa.com/about-football-association/careers
Our Organisation
The Football Association [The FA] is the not-for-profit governing body of football in England. It is responsible for promoting and developing every level of the game, from grassroots through to the professional game, and generates significant revenue to support investment into English football each year.
The FA oversees England international teams across men's, women's, youth and disability football, as well as running the National League System and FA Competitions including the Emirates FA Cup, Barclays FA Women's Super League, FA Women's Championship, and Vitality Women's FA Cup, and the world-class facilities of Wembley Stadium and St. George's Park, all with a purpose to Unite the Game and Inspire the Nation.
We currently work within a hybrid working model whereby the expectation is to work from your contractual location for part of the week, and as and when required by the team. The remaining days can be worked remotely. We will continue to monitor this model and it may be adjusted in future if deemed necessary.
Your contract with The FA will specify a fixed location of either Wembley Stadium, St. George's Park or our Processing Centre, unless the role is advertised as a homebased contract. The contractual location of this role can be found at the top of this advert on our FA vacancy page.
The FA, For All, For You
Our equality, diversity and inclusion strategy forms an integral part of our long-term commitment to using our influence across English football to create a game free from discrimination.
https://www.thefa.com/-/media/thefacom-new/files/about-the-fa/2021/fa_a-game-for-all-strategy.ashx
A Game For All outlines three key strategic commitments – Lead the Change, Be the Change, and Inspire the Change – which will ensure tackling discrimination remains a core priority for English football for years to come.
We are a diverse workplace, aspiring to represent football across the country. The Football Association actively promotes inclusion and diversity, encouraging you to be the best version of yourself at work.
We welcome applications from everyone and are proud to be an equal opportunities employer. If you have any particular requirements in respect of the recruitment or interview process, please mention this during your application.
As part of The FA's commitment to ensuring a safe environment for everyone in football, every employee will be required to complete a DBS check. The level of the check required will be based on the activity of the specific job role and in line with legislation and government guidance.
The Football Association
www.thefa.com
Wembley, United Kingdom
Mark Bullingham
$500 million to $1 billion (USD)
501 to 1000 Employees
Non-profit Organisation
Sports & Recreation
1863
