content manager Manchester, England
Capsule
Full Time
Manchester, England
24000 - 22276 GBP ANNUAL Today
Job description
About Capsule
Capsule launched in 2009 following the founders' frustration with existing customer relationship management services that were either too simplistic or too complex for most businesses. We want to bring a fresh experience to business owners; a modern CRM that helps businesses stay organized, optimize sales opportunities all while providing a great user experience and fantastic customer support.
We're looking for people who not only want to build a great product but who also want to contribute to growing a close-knit team.
Are you a Content Manager with a proven track record of producing top-quality content? Do you have experience producing content for demand generation? Do you want to work for a small, but rapidly growing business?
Then, apply for the Content Manager role at Capsule.
You’ll be reporting to the Content Lead. You’ll have responsibility for providing content for our demand generation programme, and managing relationships with external partners, as well as producing content of your own.
You’ll help build a culture of experimentation in demand generation. You’ll test content you produce, monitor performance, and optimise campaign performance depending on how the content performs.
Then, you’ll also help our Content Lead keep Capsule’s content strategy moving along, producing and editing a smaller volume of content for wider brand marketing initiatives.
What you’ll be doing
- Producing high-quality content ranging from blog posts, snappy email copy, short videos, to whitepapers
- Sub-editing content, spotting structural issues with the content, but also, identifying spelling, punctuation, and grammar mistakes
- Managing a mixture of internal and external stakeholders to ensure Capsule’s demand generation programme remains operational
- Analysing and then reporting on demand generation performance
- Researching new and innovative ways to deliver useful content across the entire sales lifecycle
- Understanding, scrutinising and updating Capsule’s personas
- Updating and maintaining a content delivery schedule
- Prompting a range of AI tools
- Assisting with wider content production across the business
- Supporting the Content Lead with wider activities
Attributes you should have
- Intimate understanding of the B2B buying process
- A curious mind
- Excellent written English skills and a meticulous attention to detail
- Good research abilities and critical thinking skills
- Well-developed verbal and stakeholder management skills, with a proven ability to negotiate where appropriate to extract more value
- Working knowledge of demand generation and various tools such as: Apollo, Copyfactory, Descript, Google Analytics
- Positive attitude and confidence to challenge the status quo
- Deep understanding of how to market content to defined personas
- Strong project management skills
Skills that are a big bonus (but not essential)
- Knowledge of AI tools for content creation and how to prompt them
- Deep understanding of how demand generation can be scaled
- Understanding of CRM, its applications, and experience selling it
- Experience of working in sales
How to apply
- If you’re interested in applying, please submit your CV, as well as examples of your work and a cover letter explaining why you’d be a good fit for the job.
Some of what we’ll offer you in return
- 25 days paid annual leave (in addition to statutory holidays)
- Your birthday off
- Private medical, dental and optical insurance
- Pension scheme with generous matched contributions
- Flexible working hours
- The best kit for the job - including your choice of iPhone or AndroidConference and eBook allowances (including a Kindle)
- Catered lunches once a week
- Enhanced parental leave
- Cycle to work scheme.
Diversity and Inclusion
At Capsule, our values are focused on kindness, support and self-learning. We’re committed to creating an inclusive environment that nurtures and empowers our employees. We’re excited by what different backgrounds, experiences and abilities can bring to the Capsule team and so we encourage anyone interested in this role to apply.
If you require any assistance during the application process, such as accommodating a disability or familial circumstances, please don’t hesitate to reach out.
We can’t wait to hear from you!
Recruitment agency policy: We do not accept agency CVs and will not be responsible for any fees related to unsolicited CVs.
Capsule
www.capsule.com
New York, United States
Eric Kinariwala
Unknown / Non-Applicable
1001 to 5000 Employees
Company - Private
Healthcare Services & Hospitals
2015
