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Communications Manager

Full time, Permanent (ask us about flexible working).

37 hours per week

£39,576 per annum rising to £40,025 in January 2024

Job Description

If you are great with both words and people; if you can build positive relationships with

journalists and stakeholders, and you can use social media to get us noticed - then this could

be the perfect job for you.

We are looking for someone who is excited by exploring creative and new ways to tell our
story including video, influencing and maybe even podcasts - as well as being equally at
home with the more traditional methods of communication.

Building on your communication experience, you will be an excellent copywriter, you will
have a nose for a story, an eye for detail and the confidence to own communication plans
and run with ideas. We are looking for an experienced comms and media expert, who is
passionate about the power of telling stories to deliver positive change. If you have a
strategic brain but also love to roll your sleeves up, then please get in touch.

This role is integral to making a positive contribution to the delivery of ClwydAlyn’s

communications objectives:

• Raise the profile of ClwydAlyn as the best housing association in North Wales.

• Enhance ClwydAlyn’s reputation as a fantastic employer that provides an exciting,

innovative, inspiring, diverse and fun environment where employees can thrive and

enjoy good health and wellbeing.

• Position ClwydAlyn as a thought leader and expert in reducing poverty and investing

in services to address the causes of poverty to enable tenants to live well in their

homes.

• Raise awareness of ClwydAlyn’s commitment to building and maintaining high

quality, affordable homes that are part of thriving communities that residents have

pride in.

• Promote ClwydAlyn’s work at Welsh Government level, its commitment to

championing change and addressing the causes and outcomes of poverty.

• Showcase ClwydAlyn as the financially strong organisation it is and raise awareness

of the benefits of investing in us.

Key Activities

You will:

• Support the development and lead on the delivery of an external communication

strategy to increase coverage and awareness of the work we do with media and our

external stakeholders.

• Establish and maintain strong relationships with press and key stakeholders;

• Proactively manage media engagement, mitigating reputational risks through crisis

• Monitor journalist and key stakeholder interactions on social media, commenting and

• Provide regular progress and evaluation reports which enable future improvements.

• Manage and coach our Communications Coordinator and have oversight of our

• Work with the team to ensure our work is recognised through prestigious awards.

• Produce high quality communications to be shared both internally and externally,

• Be responsible for the daily news on our channels, finding stories and ensuring there

is a daily drumbeat of news available across all channels.

• Attend events where required for the purposes of creating and publishing stories

across ClwydAlyn channels.

• Act as an advocate for our comms guidelines and encourage colleagues and

contributors to use the guidelines.

• Oversee the monitoring of social media sites, responding to messages, and where

necessary working with colleagues to agree an appropriate response.

• Lead on the delivery of our Welsh language plan.

• Develop our approach to ensuring our communications are accessible.

• Any other reasonable duty associated with the role.