cmo London, England
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Contents
Location
About the job
Benefits
Things you need to know
Apply and further information
Location
About the job
Job summary
As health and social care issues affect us all, the work of the Department of Health and Social Care is always at the forefront of the public’s mind.
We are looking for a fixed term Chief Marketing Officer who can hit the ground running as part of a small, high performing team in an exciting fast paced communications environment for the next six months.
Applicants will be required to have substantial and demonstrative experience of activating audience tailored campaigns across advertising, PR, social, digital and partnerships. You will also have a track record of delivering qualitative and quantitative research to inform campaign development and evaluation.
This is an opportunity to work in a friendly and welcoming team where you will get end to end experience delivering a flagship campaign to support the government’s exciting ‘Patient Choice’ commitments.
Job description
This newly created fixed term role, for six months, will lead activation of our forthcoming Patient Choice campaign. This includes:
- Development and delivery of an innovative and impactful multi-channel marketing campaign.
- Securing buy-in from relevant stakeholders across the health system and government.
- Commissioning and delivery of relevant campaign research and evaluation.
- Provision of effective project, budget and agency management; as well as campaign assurance.
- Line management of a Senior Campaigns Manager.
Person specification
Key skills and experience required for the role
You’ll be a professional marketeer with:
- Substantial experience of integrated campaign activation across advertising, PR, social, digital and partnerships – to deliver measurable impact.
- An ability to communicate effectively with different audiences including using insight.
- Expertise in qualitative and quantitative research and evaluation.
- The ability to build and maintain networks with counterparts in other organisations.
- Strong communications and project/agency management skills.
- An ability to remain calm under pressure, prioritise workload and deal with competing priorities.
Desirable experience:
- Experience of integrated campaign activation across advertising, PR, social, digital and partnerships
Behaviours
We'll assess you against these behaviours during the selection process:
- Leadership
- Changing and Improving
- Delivering at Pace
Technical skills
We'll assess you against these technical skills during the selection process:
- GCS technical: Implementation, core
Benefits
- Learning and development tailored to your role
- An environment with flexible working options
- A culture encouraging inclusion and diversity
- A Civil Service pension with an average employer contribution of 27%
Things you need to know
Selection process details
Sift date: expected W/C 07/08/2023 or 14/08/2023
Interview date: expected W/C 21/08/2023
Interview location: The interview will take place at 39 Victoria Street, London. Further details will be released to candidates who are successful at sift.
The available interview slots will be released with the sift scores.
Applications will be sifted on CV and Statement of Suitability.
Please use your CV to set out your career history, highlighting specific responsibilities and achievements that are relevant for this role. These can be found in the ‘key skills and experience required for the role’ section of the advert.
Please use your statement of suitability to (in no more than 750 words) outline how you meet the key skills and experience required for the role as set out in the job advert.
At interview candidates will be assessed on Behaviours and Technical Skills.
To find out more about working in the department please visit our page on the Civil Service Careers Website here and to find out more information on how to apply visit the Civil Service Careers Website here
Please be aware that some travel may be required across the DHSC estate.
Please note that applicants will require BPSS clearance.
Further Information
A reserve list may be held for a period of 12 months from which further appointments can be made.
Any move to DHSC from another employer will mean you can no longer access childcare vouchers. This includes moves between government departments. You may however be eligible for other government schemes, including Tax Free Childcare. Determine your eligibility at https://www.childcarechoices.gov.uk
If successful and transferring from another Government Department a criminal record check may be carried out.
In order to process applications without delay, we will be sending a Criminal Record Check to Disclosure and Barring Service on your behalf.
However, we recognise in exceptional circumstances some candidates will want to send their completed forms direct. If you will be doing this, please advise Government Recruitment Service of your intention by emailing [email protected] stating the job reference number in the subject heading.
New entrants are expected to join on the minimum of the pay band.
Applicants who are successful at interview will be, as part of pre-employment screening, subject to a check on the Internal Fraud Database (IFD). This check will provide information about employees who have been dismissed for fraud or dishonesty offences. This check also applies to employees who resign or otherwise leave before being dismissed for fraud or dishonesty had their employment continued. Any applicant’s details held on the IFD will be refused employment.
A candidate is not eligible to apply for a role within the Civil Service if the application is made within a 5 year period following a dismissal for carrying out internal fraud against government.
If you are experiencing accessibility problems with any attachments on this advert, please contact the email address in the 'Contact point for applicants' section.
Existing Civil Servants and applicants from accredited NDPBs are eligible to apply, but will only be considered on loan basis (Civil Servants) or secondment (accredited NDPBs). Prior agreement to be released on a loan basis must be obtained before commencing the application process. In the case of Civil Servants, the terms of the loan will be agreed between the home and host department and the Civil Servant. This includes grade on return.
Terms and Conditions
Candidates should note that DHSC’s Terms and Conditions of employment changed from 1 October 2013. It is the candidate’s responsibility to ensure they are aware of the terms and conditions they will adopt should they be successful.
New Entrants to the Civil Service
New entrants appointed in grades AA to G6 will receive DHSC’s modernised terms and conditions:
- Annual Leave: 25 days on entry rising by one day for each completed year of service to a maximum of 30 days and pro-rata for part-time staff
- Privilege Leave: 1 day - for the King’s birthday
- Hours of Work: 37 hours (net) per week for full time staff in all geographical locations, including London and pro rata for part-time staff
- Occupational Sick Pay (OSP): one month full pay/one month half pay on entry, rising by one month for each completed year of service to a maximum of five months’ full pay and five months’ half pay
- Mobility: Mobility clause in contracts allow staff to be mobile across the Civil Service
- Probation: 6 month probation period
Existing Civil Service staff transferring from another Government department, on either level transfer or promotion
All staff moving to DHSC will transfer onto DHSC’s modernised terms and conditions (as outlined above).
Existing DHSC staff, appointed on either level transfer or promotion
If DHSC’s modernised terms and conditions are already held, the employee will retain those terms and conditions. If DHSC’s pre-modernised terms and conditions are held, the employee will transfer onto DHSC’s modernised terms and conditions (as outlined above).
Reasonable Adjustment
If a person with disabilities is put at a substantial disadvantage compared to a non-disabled person, we have a duty to make reasonable changes to our processes.
If you need a change to be made so that you can make your application, you should:
Contact Government Recruitment Service via [email protected] as soon as possible before the closing date to discuss your needs.
Complete the ‘Assistance required’ section in the ‘Additional requirements’ page of your application form to tell us what changes or help you might need further on in the recruitment process. For instance, you may need wheelchair access at interview, or if you’re deaf, a Language Service Professional.
Feedback will only be provided if you attend an interview or assessment.
Security
Nationality requirements
This job is broadly open to the following groups:
- UK nationals
- nationals of Commonwealth countries who have the right to work in the UK
- nationals of the Republic of Ireland
- nationals from the EU, EEA or Switzerland with settled or pre-settled status or who apply for either status by the deadline of the European Union Settlement Scheme (EUSS) (opens in a new window)
- relevant EU, EEA, Swiss or Turkish nationals working in the Civil Service
- relevant EU, EEA, Swiss or Turkish nationals who have built up the right to work in the Civil Service
- certain family members of the relevant EU, EEA, Swiss or Turkish nationals
Working for the Civil Service
We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window).
Apply and further information
Contact point for applicants
Job contact :
Recruitment team
Further information
If you are not satisfied with the response you receive from the Department, you can contact the Civil Service Commission: https://civilservicecommission.independent.gov.uk/contact-us/
