Job description
The Role: Business Development & Marketing Assistant (Apprentice) 15 month fixed term contract.
The Department: BD & Marketing
Responsible to: Assistant Director / Senior Manager of Business Development
Indirectly reports to: Director of Client Teams and Market Strategy
The Team and Purpose of the Role:
This Marketing & Business Development Assistant (Apprentice) role will be primarily responsible for supporting the business development leaders on a selection of Mayer Brown’s Global Client Team Program and will be based in our London office.
We are looking for someone who is a self-starter and focused on developing their career. There is an expectation that, over time, there will be a progression in this role that will see the individual leading BD activities on a portfolio of clients from the Client Team programme.
This role may also support other strategic business development initiatives of the firm, where necessary
Responsibilities:
The following list is illustrative:
Relationship Management & Development
- Business Planning and management – supporting Client Team BD Lead to curate and manage the annual goal statement for a specific number of Client Teams, working with a cross practice area team to create measurable relationship objectives analysing data points such as prior year performance data to make recommendations for future strategy, and ensuring financial goals are entered into the client team dashboard.
- Ongoing relationship management – track key relationship meetings with clients, and champion the use of interaction to log these activities. Maintain a relationship matrix to drive activity and ensure appropriate cadence in meeting key client contacts.
- Event and meeting support- provide support for client facing events (e.g. bespoke client dinners, seminars, meetings) pursued by the firm, Client Teams and fee earners. Work with local events team where necessary and appropriate. Include preparation of and contribution to briefing notes for client meetings. In addition support the regular production and communication for the client team leadership series.
- Budget Management - work with Client Team BD Lead to manage the annual BD budget, tracking spend, forecasting future spend items.
- Financial reporting – work with Client Team BD Lead to produce regular financial performance data, focusing on key financial metrics as set out in the Client Team Dashboard, including target vs actual. Where necessary support collections team to address billing issues.
- Client reporting – proactively manage collation of various reports for allocated client teams to include regular financial reporting and ad hoc reporting such as DE&I requests, ESG surveys etc. liaising with relevant departments to gather response.
- Value add – track and quantify value add delivered globally to include training, seminars, secondees and other added value items. Interpret value add data into meaningful actions or insights that can aid decision making.
- Opportunity management – work with Client Team to build an understanding of key revenue opportunities and drive activity to progress opportunities through sales cycle
- Proposals – contribute to RFPs responses, pitches, presentation, and other opportunities via the development of written content and presentation materials for assigned client team(s) and liaises with other industry and product groups, departments, practices and/or country initiatives as needed.
- Team Coordination – logistical management of regular client team meetings (including sub team meetings) to include, scheduling, preparation of supporting materials and management of outputs
- Internal and External Communications – where appropriate, draft and issue internal and external communications such as activity updates, client newsletters, matter updates reports, analysis, progress monitoring and success stories.
- Client Research - engage in client research, analysis and competitive intelligence-gathering for strategic planning, competitive firm positioning and business development activities. Horizon scan client and sector news to horizon spot issues
- Maintaining and updating client team Intranet pages, the central client team matrix, and the various distributions lists
Hours: 9:30 a.m. to 5:30 p.m. with flexibility in accordance with the needs of the business.
Qualifications: Educated to A-Level or equivalent (grades A-C)
Experience/Candidate Specification:
- Some experience in a marketing, research, and/or communications-related field would be an advantage;
- Able to use own initiative and be pro-active
- An understanding of marketing principles and how to apply these to the professional services environment
- IT literate with strength in research
- High level of emotional intelligence
- Delivery/solution focussed with a strong desire to meet the needs and requirements of internal clients under the pressure of tight deadlines
- Excellent communication skills (written and oral) is essential
- Ability to build relationships across all levels of the business
- Excellent organisational skills
- Ability to prioritise and multitask.
- Attention to detail, tenacious with a sense of responsibility and ownership
- A positive team player who inspires confidence and is able to deal with difficult situations