Find More Than 10K+
United Kingdom Jobs

POSITION: Brand Specialist
DEPARTMENT: Brand
REPORTS TO: Brand Manager

POSITION SUMMARY:

The Brand Specialist will play a vital role in executing strategies to strengthen and grow the Canucks Sports & Entertainment (CSE) brands, including the Vancouver Canucks, Vancouver Warriors, Rogers Arena, Abbotsford Canucks, and our two esports franchises. As a member of the Brand team, you are a strategic marketer, passionate about uncovering insights that help elevate our marketing plans and creative output. You understand how to improve key brand metrics and have proven experience translating or infusing brand strategies into actionable plans and briefs.

This role will focus on:

• Supporting Brand Manager in execution of brand plans across all CSE properties
• Supporting market research efforts across all CSE brands
• Leveraging in-house and external research to turn data into concrete insights and developing well-informed, actionable marketing and communications plans and creative briefs
• Ensuring marketing plans and creative briefs are consistent with and help strengthen high-level brand strategies
• Managing brand projects from strategy to completion, collaborating with internal Creative, Marketing, Content and Digital teams
• Working with cross-functional teams to ensure brand efforts align with marketing, communications, community, retail and partnership initiatives
• Acting as a brand guardian to help ensure the output from various departments are consistently on brand
• Evaluating project outcomes against defined KPIs and build contingencies to pivot if required
• Working with Brand Manager to monitor and analyze brand health metrics, providing recommendations for continuous improvement

WE HAVE:

• A team you can belong to and believe in
• A fun, high energy environment
• An open mind for new ideas
• The opportunity to embark on a career development journey

YOU HAVE:

• Post-secondary degree or diploma in a related field such as marketing or business management
• 3-4 years’ experience in a similar marketing or brand role
• Proven ability to make critical data-driven decisions independently without supervision
• Strong knowledge of digital marketing and marketing strategy
• Experience prioritizing the use of limited resources to optimize results and efficiency, as well as communicating decisions effectively to stakeholders
• A self-starter attitude and ability to thrive in a collaborative, fast-paced environment with a drive to succeed
• Strong attention to detail and exceptional time management and organizational skills
• This is an on-site role at our offices in downtown Vancouver

Vancouver is one of the most diverse cities in the world and Canucks Sports & Entertainment strives to create a workforce that is inclusive, equitable, and represents our beautiful, unique community. We value unique perspectives, ideas, and creativity that support a diverse, inclusive, respectful, collaborative, and fun work environment. Canucks Sports & Entertainment is committed to building and supporting a diverse team.

This position will remain open until filled.