brand manager

brand manager London, England

Xero
Full Time London, England 79108 GBP ANNUAL Today
Job description

brand

Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive.

At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their lives so that they can help small businesses succeed through better tools, information and connections. Because when they succeed they make a difference, and when millions of small businesses are making a difference, the world is a more beautiful place.

As the UK Brand Marketing Manager, you will be responsible for leading and executing brand marketing activity that achieves or exceeds our commercial and customer targets. You will work closely with the wider UK Marketing Team, and the Global Brand team to lead the growth and maintenance of a highly effective brand strategy in the UK. This role is a fixed term contract from September 2023 to June 2024

What you'll bring

    • Brand Marketing experience in a high growth environment
    • Subject matter expert in the field of brand marketing, and brand campaigns
    • Expert understanding of brand management and how to create a sound, strategic marketing plan
    • Effective relationship building and stakeholder management at all levels across the business

What you'll do

    • Bring to life the brand across the UK business and out to prospective and existing Accountant & Bookkeeping Partners and Small Businesses
    • Lead the planning and execution of brand marketing, sponsorship and mass media investment
    • Manage agency relationships (media, sports marketing and creative brand agencies) and relevant agency budgets
    • Manage the relationship with our key sponsorship partners: The FA and Lewes FC
    • Champion the brand across the business, providing messaging and segmentation guidance to ensure consistency
    • Measure, track and report on the effectiveness of brand marketing activity
    • Maintain a deep understanding of customer profiles, listen to our customers and our people, translate voice of customer insights into real actions across different functions
Why Xero?

At Xero we support many types of flexible working arrangements that allow you to balance your work, your life and your passions. We offer a great remuneration package with benefits that support a range of lifestyle choices and requirements and the opportunity to participate in Xero’s success through our Long Term Incentive scheme. Xero has rapidly expanding offices in London, Milton Keynes and Manchester and our work environment encourages continuous improvement and career development.

Our collaborative and inclusive culture is one we’re immensely proud of. We know that a diverse workforce is a strength that enables businesses, including ours, to better understand and serve customers, attract top talent and innovate successfully. We are a Stonewall Diversity Champion, and Disability Confident committed. So, from the moment you step through our doors, you’ll feel welcome and supported to do the best work of your life.

brand manager
Xero

www.xero.com
Wellington, New Zealand
Sukhinder Singh Cassidy
$100 to $500 million (USD)
1001 to 5000 Employees
Company - Public
Computer Hardware Development
2006
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