Job description
Based in our Flagship Store in Burlington Arcade
Purpose
Be accountable for promoting the brand to existing and new clients engagement; manage client loyalty in order to guarantee store business growth. You will be responsible for sustaining brand image and deliver 5-star customer experience.
Key Responsibilities
Business development:
- Develop and implement an annual business plan to grow the account
- Measure and ensure the performance in accordance with the key performance indicators established for the account
- Working with the Area Business Development and Customer Engagement Manager to grow the account and engage customers
- Having day to day management of the Fragrance Specialists assigned to your account
- Communicate targets, marketing initiatives and measure weekly and monthly performance against those targets and initiatives
- Manage the clienteling board, CRM system, trackers for client appointments, outreaches and sale pipelines
- Maintain customer data with clienteling-related qualitative information
- Develop a thorough product knowledge and ensuring that Fragrance Specialists are fully trained in this
Brand promotion:
- Be a brand ambassador to promote the culture internally and externally
- Ensure customer experience is executed at all times
- Know client prospects (quantitative and qualitative to define actions plan)
- Attract and recruit new clients from personal network and external partners
- Develop clienteling and client loyalty
- Execute store visual merchandising per merchandising guidelines
- Support online live chat service
- Host press and VIP customers
Process management:
- Plan and manage store PNL
- Create and execute commercial events and marketing campaigns, with measurable performance targets
- Train and develop Fragrance Specialists to engage with clients
- Ensure that there is adequate cover for the store at all times and that your team are aware of the rota in advance
- Manage and maintain appropriate stock levels
- Ensure that daily sales sheets, weekly reports and monthly reports are properly completed and submitted to Head Office on time
- Conduct weekly meetings and monthly recorded meetings and six-monthly appraisals with your team
- Identify training and performance improvement needs within your team
- Ensure the CRM system is being properly and effectively used in your store
- Ensure databases and customer profiles are up-to-date and contain accurate and relevant data in respect with GDPR regulations
Key Skills Required
- Effectively communicate with team, customers and third parties
- Coach and mentor team members
- Analyse figures, trends and assessing sales data
- Direct sales skills
Job Types: Full-time, Permanent
Salary: £45,000.00 per year
Benefits:
- Company pension
- Private medical insurance
Schedule:
- Day shift
- Weekend availability
Supplemental pay types:
- Commission pay
Ability to commute/relocate:
- London: reliably commute or plan to relocate before starting work (required)
Application question(s):
- How many years of luxury fragrance experience do you have?
Work Location: In person