Job description
Publicis Groupe is a global leader in marketing, communication, and business transformation. In a world marked by increased convergence and consumer empowerment, Publicis Groupe accompanies clients through their business transformation, offering a full range of services and expertise across digital, technology, consulting, creative, corporate communications and public affairs, media strategy, planning and buying, healthcare communications and brand asset production.
We are seeking a talented and motivated Analyst to join our Business Intelligence team. As an Analyst, you will be responsible for gathering, analyzing, and interpreting data related to the media advertising economy, consumer trends, advertising expenditures, and other relevant areas. Your insights and recommendations will directly contribute to strategic decision-making processes and help drive business growth. This role requires a strong understanding and interest in media economics, consumer media behavior, and global economic trends. Additionally, strong writing skills, attention to detail, and the ability to work with large datasets from various sources are essential. Proficiency in Excel and PowerPoint is crucial for effectively communicating findings and delivering impactful presentations.
Core Responsibilities:
- Collect, organize, and analyze data from multiple sources to identify trends, patterns, and insights related to the media advertising economy, consumer behavior, and advertising expenditures.
- Conduct research on media economics, consumer media behavior, and global economic trends to stay informed and provide valuable industry insights.
- Develop and maintain accurate and comprehensive reports, dashboards, and presentations to effectively communicate findings and recommendations to stakeholders.
- Perform ad hoc data analysis and provide timely and actionable recommendations based on the results.
- Stay up to date with the latest tools, techniques, and best practices in data analysis and visualization to enhance analytical capabilities.
- Bachelor's degree in Business, Economics, Advertising, or a related field.
- Strong understanding and interest in the media advertising economy, consumer media behavior, and global economic trends.
- Demonstrated experience working with large datasets and proficiency in data analysis techniques.
- Proficiency in Microsoft Excel, including advanced formulas, pivot tables, and data manipulation.
- Excellent written and verbal communication skills
- Strong attention to detail and ability to work independently to deliver accurate and reliable results.
- Proficiency in Microsoft PowerPoint to create visually appealing presentations.
- Ability to prioritize tasks, manage time efficiently, and meet deadlines in a fast-paced environment.
Additional Information
TRUST
Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave.
We treat our people and our clients with respect, transparency and honesty.
TALENT
This is first and foremost a people business. We are committed to ensuring Publicis Media a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client’s business.
TRANSFORMATION
True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.