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The UK brand marketing function is focused on the strategic and revenue growth priorities of the bank by delivering fair outcomes for customers.

The function focuses on understanding customers and the identification, development and execution of brand marketing strategies, campaigns and activities the support and strengthen the HSBC brand in the UK.

We are currently seeking an ambitious individual to join our team as an Assistant Manager - Social Media & Content. On a 12 month secondment.

This is an important role in UK marketing, supporting the Manager - Social Media & Content, this person will be responsible for the end-to-end delivery of all social media content marketing campaign activity and business-as-usual communications on our UK social media channels.

The role is responsible for ensuring all marketing communications activity and content is innovative, platform specific, aligned to the brand and cohesive.

They are also responsible for sharing best practice across the marketing community, as well as keeping abreast of emerging cultural and digital trends and areas of innovation which can influence the way we interact with our customers, audiences and internal stakeholders.

In this role, you will support the Manager - Social Media & Content with:

• The delivery of marketing campaigns from concepting & briefing right through to execution across multiple digital channels, regularly producing and publishing organic social content
• Working with business stakeholders to define marketing campaigns to create compelling agency briefs with clear objectives and targets
• Gaining compliance, legal and brand sign-off for all marketing activity, ensuring all social media & content marketing campaigns are delivered in a consistent and compliant manner
• Campaign reporting on a regular basis and provide actionable learnings, optimising accordingly

To be successful in the role, you should meet the following requirements:

• 3-5 years proven experience working in social media & content for a market-leading brand, with demonstrable experience of delivering impactful digital campaigns
• A strong team player who can contribute productively to team objectives
• A creative thinker with the ability to problem solve quickly and efficiently
• Naturally creative, curious and passionate about digital communication and internet culture
• An agile worker with the ability to adapt to an environment which experiences change, tight timelines and volume pressures
• Excellent creative brief writing & project management skills, with the ability to manage multiple agency suppliers and internal stakeholder relationships simultaneously
• Exceptional knowledge of the social media landscape, passion for digital communication and a strong understanding of internet culture and latest technologies
• Basic Adobe Suite (Photoshop) skills & knowledge of influencer marketing would be desirable.

This is a Hybrid role with a base location of 8 Canada Square London with an expectation to be in the office as business need dictates

You’ll achieve more when you join HSBC.

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment.

Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

HSBC is committed to being an inclusive employer and providing an inclusive and accessible recruitment process for all. We will provide reasonable adjustments to remove any disadvantage to you being considered for this role. We are proud members of the Disability Confident Scheme, and will offer an interview to disabled candidates who meet the minimum criteria for the role. If you would like to receive any information in a different way or would like us to do anything differently to help you apply for our roles, please contact our Recruitment Helpdesk:
Email: [email protected]
Telephone: +44 2078328500.

Within the workplace you will have access to various employee resource groups which aim to promote and achieve a healthy work / life balance and support our diversity ambitions. HSBC has processes in place to avoid nepotism. This means we will avoid circumstances in which the appearance or possibility of conflicts of interest may exist within the hiring process.