
Amazon and eCommerce PPC Manager EMEA - Hybrid Working Kings Langley, England
Job description
- Build, manage, execute and optimise Ad campaigns via Amazon advertising platform (AMS, DSP, Twitch etc) to meet and exceed Amazon sales objectives in EMEA.
- Support DTC performance marketing, taking learnings from the Amazon advertising, to build PPC, Google Shopping, paid social for DTC.
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
- Researching and implementing content recommendations for organic SEO success.
- Perform ongoing keyword discovery, expansion and optimization.
- Research and analyze competitor advertising activities.
- Recommend changes to website architecture, content, linking and other factors to improve SEO for target keywords. Work with the development team to ensure SEO best practices are properly implemented.
- Collaborate with other members of the marketing team when planning product and brand campaigns / media / advertising initiatives).
- Support PR and marketing teams to drive SEO in content creation and content programming.
- Utilize data and insight coming from internal & external tools to measure and drive commercial success.
- Monitor budgets / adjust bid strategies to improve campaign performance and meet set KPI’s (ROAS, ROI etc), estimating monthly costs and reconciling discrepancies.
- Present weekly KPIs reports to management – showing tasks completed and proactive next steps taken to show progress achieved.
- Experience managing PPC campaigns across Amazon AMS, Google Ads within a brand, agency or aggregator environment
- At least 3 years experience in performance marketing for a high profile brand or agency.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with web analytics tools (e.g, Amazon Vendor/Seller Central, Google Analytics, Stackline, SEMrush, PowerBI)
- Proven SEO experience.
- Experience with A/B and multivariate experiments.
- Relevant working experience of the complete digital marketing mix with the commercial acumen to understand online marketing metrics and prioritise return on investments.
- Up-to-date with the latest trends and best practices in SEO and SEM.
- Demonstrate your ability to build productive and professional relationships with key stakeholders (on all levels) both internally and externally.
- Well organised and detail-oriented, able to meet deadlines with excellent time management skills
- Ability to get into details but with keeping in mind the big picture
- Strong verbal and written communication skills
- Fluent in other European languages
- Working experience with DTC business/platforms
- Familiarity and recent experience with Customer acquisition strategies via Social Media Platforms
We’ve got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding – for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.
You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you’ll be motivated to pursue the ideal.
Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you’ll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.
We are committed to diversity. Belkin is an Equal Opportunity and Affirmative Action Employer M/F/D/V. We maintain a drug-free workplace.
