advertising manager Remote
Job description
Location: Remote
Job title: Facebook Ads Manager
Without growth & challenge, you’re bored.
You love fast-paced environments.
You’ve often been called an ‘overachiever’ or ‘driven person’ in your life.
Amazing team collaboration and accomplishment make you feel genuinely fulfilled.
You’re relentless at solving problems until the problem is solved. Nothing can stop you.
You consider yourself a data and numbers person. (KPIs & Data = Your Happy Place)
Work has never been just clocking into a 9-5 because you have to.
You pride yourself on over-delivering in all that you do, and you absolutely love what you do while you do it.
Is this you?!
We want to hear from you!
About this opportunity:
Hirsh Marketing, one of the fastest-growing digital marketing companies, is currently looking for an experienced Facebook Ads Manager who is a ninja in the ad accounts, knows how to communicate with clients, and is able to easily and seamlessly take the lead with strategy & direction.
Our ideal candidate has experience working with digital businesses and understands visibility ads, lead generation, and sales retargeting to digital funnels. You’re not only capable but you’re excited to be a part of our clients' success & impact.
Our Ads Managers have the opportunity to earn quarterly bonuses based on client results and receive performance-based incentives! Being rewarded for hitting KPIs is something you love and get pumped up about!
What you'll be responsible for:
In this position, you will provide strategic advice around ad campaign optimization, managing between 10-12 client accounts. You will not only manage existing client accounts but also have the ownership to create new account structures and optimize those accounts in accordance with the clients’ respective marketing strategies.
- Onboard and execute the client’s ad strategy, understanding the required projections, KPI’s and execution plan. Additionally, understanding the client’s strategy, determining appropriate audience behaviors that drive specific KPIs, and recommending changes to optimize performance.
- Communicating with clients about the success of the campaign, and offering suggestions for ways to improve in a proactive way
- Strategic audience targeting and consistent optimization in all client accounts and campaigns
- Tracking accuracy, load campaigns, optimizing daily, reporting on a regular basis, and tracking numbers. Understand all the metrics important to clients’ campaigns and make decisions based on the data.
- Load campaigns with all the important details, such as naming conventions, links, and targeting.
- Fill out internal creative documents for each client each month to help the creative team, ensuring they have everything needed to come up with the right volume & quality of angles for your client account.
- Fully owning checking pixels and being the second set of eyes to verify all pixels are placed correctly, coordinating with the internal Funnel Tech VA to ensure proper campaign tracking.
- Daily analysis of the performance of campaigns to ensure a low cost per result and an overall positive ROAs. Carefully managing the client’s budget and not exceeding the budget defined by the senior strategist or account manager.
- Follow-up with client communications, questions, and concerns in a timely manner (24-hour turnaround time) and require minimal feedback from senior strategist on all communication
- Fully own daily, weekly, and monthly tracking and how the numbers fit into the client’s overall goals
- Complete timely and accurate data & number entries for weekly client reports. Collaborate with the account manager to develop and provide context on strategic recommendations related to ad performance.
- Stay on top of new techniques, strategies, and changes to test for better client results & campaign successes
- Attend weekly status calls to keep up-to-date on performance and provide support during client meetings. You’ll also participate in weekly team meetings to discuss strategy, as well as contribute process or strategy ideas/suggestions.
- Consistently focused on individual KPIs related to the role to include:Clients above 2x ROAs
Clients profitable after agency feeAverage client ad spendRoster retention rateWhat you bring to the role:
- Ability to fully own and execute a client’s live launch with excellent execution, minimal error, and optimization that acts with urgency given the tight timeframes.
- Demonstrated ability to consistently discover & test new optimization strategies and tactics that improve your client’s major KPIs.
- Proactively reach out to clients around their strategy and results. Clients receive an increased amount of email communication when results are poor or they are in a time-sensitive promotion such as a live launch
- Complete understanding of the Facebook pixel, standard events, and third-party platforms (Clickfunnels, Kajabi, WordPress, EasyWebinar, etc.) to ensure proper tracking of ad results
- A clear understanding of how to consistently pull accurate numbers for clients’ leads, applications, calls, and sales using third-party tracking and verified by our FB-specific tags
- Full understanding of projections and goals and showcasing the ability to operate in our core value of Data Drives Our Every Action and decision based on these goals.
- Start-up ready - you have the confidence and problem-solving skills to be effective in situations with limited information and the ability to pivot with the priorities of the team and brand.
- Client communication is smooth and you are representing our core company value of Over-deliver, Everytime in all client interactions
Requirements:
- Mid - Expert level knowledge of Facebook advertising (minimum 1-2 years experience) with 2+ years of online marketing & sales funnel experience - specific experience with webinar funnels, live launches, and evergreen funnels.
- Knowledge of various third-party platforms such as ClickFunnels, Infusionsoft, MailChimp, etc. Ability to pull numbers from 3rd party platforms from past experience in them
- Driven and ambitious personality, when faced with a problem you’re often the one to come up with the solutions without having to be asked.
- Excellent time management and organization skills. A high degree of self-management and ability to juggle multiple client relationships without letting one suffer when another takes more time.
- Can quickly demonstrate being able to make optimization decisions and find solutions for clients’ needs. Dedicated to solving problems, finding solutions for and improving upon the results of client’s campaigns.
- Committed to ongoing education and training to stay on top of the Facebook platform, rules, regulations, strategies, and updates for proper ad execution, implementation & client success
- Excellent ability to communicate with clients and show up on video calls with a strong presence, showcasing you have the client's account’s best interest in mind and they can trust you.
- Understanding funnel marketing strategies & the psychology of advertising to the customer journey
- High attention to detail, proofreading, writing, and editing skills for accuracy
- Asana experience and knowledge
Why you will love working at Hirsh Marketing!
At Hirsh Marketing, we are obsessed with growth, innovation, client success, and constantly staying ahead of the curve. Our promise to every employee is that no matter what, they will leave our company a more robust and better person than when they started. We offer the opportunity to work with a high-energy marketing team that thrives by empowering our employees and being receptive to new ideas that help accelerate our growth. We work hard, but we have fun doing so! We genuinely love digital marketing and hope you do, too!
Benefits & Perks:
- $50,000k salary
- Schedule: 9am - 5pm within your timezone
- 100% Remote - work from anywhere
- $250/mo healthcare stipend
- 7 - Paid federal holidays
- Employee referral program
- 401k retirement benefits plan
- Free space Fridays - No meetings!
- Wellness Days: 5 days per quarter after 90 days
- Open career paths for those who are willing to grow
- Ample opportunity to implement your ideas and suggestions
About us:
Hirsh Marketing (www.hirshmarketing.com) is one of North America's fastest-growing digital marketing companies! On average, we manage over $1M monthly in revenue for our client base of some of the most prominent leaders, influencers, and entrepreneurs rocking their respective niches from every corner of the globe. We help clients achieve their business goals by making bold moves, taking risks, and thinking differently. Our culture is energetic, and our work environment is fast-paced. We pride ourselves on the relationships we build with each other and with our clients.
We love feedback, we love discussion, and we HATE micromanagement. As a fast-growing company, sometimes there is chaos and stress. But fortunately, we all THRIVE in this environment.
We are committed to building a diverse and inclusive team that’s representative of our audience.
Still interested?
Apply now!
Looking forward to learning more about you!
Job Type: Full-time
Pay: From $50,000.00 per year
Benefits:
- 401(k)
- Flexible schedule
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- online marketing & sales funnel: 2 years (Preferred)
- Mid - Expert level knowledge of PAID Facebook advertising: 2 years (Preferred)
Work Location: Remote
